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SEO Vs. Google Ads: Which Is Better?

The comparison to PPC and SEO traffic is not new; people have been trying to draw comparisons ever since Google existed. It can be challenging to find what is ‘better’ for your business. My aim with this article isn’t to tell you what source you…

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Power of Persuasion in Marketing to Drive More Leads

While talking about the power of persuasion, many people might feel that it is a bad thing, especially because the expression has an unfavorable nature. Some might even think of manipulation and malice as a part of persuasion. However, persuasion can be used positively.  One…

Link Building

6 Local SEO Tips For Increasing Your Lead Generation

Everyone running a business with a brick-and-mortar location that serves customers face-to-face knows the value of a good local reputation. This is equally true with your online presence, where the quality of your local SEO can make or break your business. To help you with…

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How to Improve SEO by Using CRM Software

Successful businesses achieved this feat by understanding their customers’ needs and applying them to their marketing strategies and production.  They have tracked the needs of their customers and subscribers to build a fantastic brand. They had a good memory or just exceptional organizational skills.  Many…

Link Building

How Business Guest Posts Can Help Grow Your Brand

A part of growing a business involves the need to continually come up with practical ways to drive traffic on your website. One such method is via business guest blogging.  You might be thinking, “are business guest posts still popular”? or even “the purpose of…

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Landing Page Optimization 2021: Tips for Lead Generation

Proper landing page optimization can generate the leads you need to keep your business flush in even the hardest of times.  Designing and redesigning your landing pages using best practices can fetch you the results you seek. Leave them less than well-designed, and you’ll lose…