{"id":20183,"date":"2017-12-05T11:47:29","date_gmt":"2017-12-05T06:17:29","guid":{"rendered":"https:\/\/stanventures.com\/digital-marketing-books-professional-read\/"},"modified":"2026-02-20T14:41:14","modified_gmt":"2026-02-20T09:11:14","slug":"digital-marketing-books-professional-read","status":"publish","type":"post","link":"https:\/\/www.stanventures.com\/blog\/digital-marketing-books-professional-read\/","title":{"rendered":"Top 12 Digital Marketing Books Every Marketing Professional Should Read"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-flat ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.stanventures.com\/blog\/digital-marketing-books-professional-read\/#1_Dotcom_Secrets_The_Underground_Playbook_for_Growing_Your_Company_Online_with_Sales_Funnels\" >1. Dotcom Secrets: The Underground Playbook for Growing Your Company Online with Sales Funnels<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.stanventures.com\/blog\/digital-marketing-books-professional-read\/#2_In_the_Plex_How_Google_Thinks_Works_and_Shapes_Our_Lives\" >2. In the Plex: How Google Thinks, Works, and Shapes Our Lives<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.stanventures.com\/blog\/digital-marketing-books-professional-read\/#3_The_22_Immutable_Laws_of_Marketing\" >3. The 22 Immutable Laws of Marketing<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.stanventures.com\/blog\/digital-marketing-books-professional-read\/#4_Jab_Jab_Jab_Right_Hook\" >4. Jab, Jab, Jab, Right Hook<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.stanventures.com\/blog\/digital-marketing-books-professional-read\/#5_Epic_Content_Marketing\" >5. Epic Content Marketing<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.stanventures.com\/blog\/digital-marketing-books-professional-read\/#6_Permission_Marketing\" >6. Permission Marketing<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.stanventures.com\/blog\/digital-marketing-books-professional-read\/#7_Digital_Marketing_for_Dummies\" >7. Digital Marketing for Dummies\u00a0<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.stanventures.com\/blog\/digital-marketing-books-professional-read\/#8_Building_a_Story_Brand\" >8. Building a Story Brand<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.stanventures.com\/blog\/digital-marketing-books-professional-read\/#9_Ogilvy_on_Advertising\" >9. Ogilvy on Advertising<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.stanventures.com\/blog\/digital-marketing-books-professional-read\/#10_Influence_The_Psychology_of_Persuasion\" >10. Influence: The Psychology of Persuasion<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.stanventures.com\/blog\/digital-marketing-books-professional-read\/#11_Content_Machine\" >11. Content Machine<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.stanventures.com\/blog\/digital-marketing-books-professional-read\/#12_Hooked\" >12. Hooked<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.stanventures.com\/blog\/digital-marketing-books-professional-read\/#To_Conclude_on_Digital_Marketing_Books\" >To Conclude on Digital Marketing Books<\/a><\/li><\/ul><\/nav><\/div>\n<p><span style=\"font-weight: 400;\">The territory of Digital Marketing is a shifting landscape that changes continuously. However, if done precisely by following trends and utilizing well-suited strategies, then digital marketing guarantees gigantic returns as well.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Specialists are accompanying their presentations, webinar sessions, and best digital marketing books to give digital marketers a chance to comprehend the moves of success in 2026.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Incorporation of digital marketing is a need among brands and organizations all around the world, and advertisers are conceptualizing wherever to single out, take measures, and get down to business for new trends and procedures of the digital arena.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Books have always had a high ground in the channelization of information. However, the affirmation of success comes through the well-suited choice of digital marketing books.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Book reading fills your head with new bits of data in a short measure of time. At a low value, you get rich bits of knowledge of incredible pioneers. Creators put their life experiences in a contracted form to upgrade your vision.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With regard to digital marketing, you\u2019ll find different in-depth online articles. Diverse choices bring forth disarray.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Books spare your time and exertion by retaining works of best marketers in an organized way. Encircle yourself with the following digital marketing books to help your online empire.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We have also included 12 best books to learn digital marketing that were recommended by SEO gurus who shared their insights with us on our SEO On-Air podcast.<\/span><\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/drive.google.com\/file\/d\/1UJEy086jE8IBqwmCjJcT7DSGWxXvS4L4\/preview\" width=\"640\" height=\"480\"><\/iframe><\/p>\n<h2><\/h2>\n<h2><span class=\"ez-toc-section\" id=\"1_Dotcom_Secrets_The_Underground_Playbook_for_Growing_Your_Company_Online_with_Sales_Funnels\"><\/span><a href=\"https:\/\/www.amazon.com\/Dotcom-Secrets-Underground-Playbook-Growing\/dp\/B08B9ZHVVG\/ref=sr_1_1?crid=23DJ86MRYQRC5&amp;keywords=Dotcom+Secrets+by+Russell+Brunson&amp;qid=1703551894&amp;sprefix=dotcom+secrets+by+russell+brunson%2Caps%2C316&amp;sr=8-1\" target=\"_blank\" rel=\"noopener\"><strong>1. Dotcom Secrets: The Underground Playbook for Growing Your Company Online with Sales Funnels<\/strong><\/a><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>By Russell Brunson<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/m.media-amazon.com\/images\/I\/71vtwPxOZRL.jpg\" alt=\"DOTCOM SECRETS: THE UNDERGROUND PLAYBOOK\" width=\"1000\" height=\"1551\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Russell Brunson is a New York Times bestselling author and the co-founder of ClickFunnels.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">His book, Dotcom Secrets, is a great choice to learn the how-to of internet marketing. It offers valuable insights on creating sales funnels, optimizing web pages, and mastering the art of persuasion to boost conversions. It emphasizes the importance of understanding customer psychology and provides practical solutions and strategies for increasing traffic and sales.<\/span><\/p>\n<p><b>What readers have to say (Amazon reviews)<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u201cExcellent book. This is basically a business development book that incorporates internet marketing best practices. I&#8217;d highly recommend it to any business owner that does any internet marketing. It&#8217;s worth well over $1 million if you put it to use.. so if you can pick it up for less than that, it&#8217;s a bargain!\u201d\u00a0 &#8211; Dan D.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u201cThe concepts were so easily explained and supported with real life examples that I could not put it down without completing it.\u201d &#8211; Arif<\/span><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"2_In_the_Plex_How_Google_Thinks_Works_and_Shapes_Our_Lives\"><\/span>2. <a href=\"https:\/\/www.amazon.com\/In-Plex-Steven-Levy-audiobook\/dp\/B004W77MDK\/ref=sr_1_1?crid=3SSH5HIIV1NS6&amp;keywords=In+the+plex&amp;qid=1703560859&amp;sprefix=in+the+plex%2Caps%2C402&amp;sr=8-1\">In the Plex: How Google Thinks, Works, and Shapes Our Lives<\/a><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>By Steven Levy<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/d28hgpri8am2if.cloudfront.net\/book_images\/onix\/cvr9781416596592\/in-the-plex-9781416596592_hr.jpg\" alt=\"In the Plex \" width=\"1400\" height=\"2132\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Truth be told, very few companies have been as successful and as looked up on as Google. Google did revolutionize the world of the internet like nothing before. How did Google achieve this glory of all times?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this book, The Plex, Steven Levy transports readers inside Google headquarters and unwraps how Google works.<\/span><\/p>\n<p>Penned down with the co-operation of Google\u2019s top-tier management, including Sergey Brin and Larry Page, this book presents a behind the scenes version of the search engine giant. That unique perspective is one of the reasons why we have listed it among the top 10 digital marketing books on our list.<\/p>\n<p><b>What readers have to say (Amazon reviews)<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u201cCompelling. The advent of the Internet has changed the world, and Google has invented two essential Web features. One is a search engine, which enables us to reach our destination websites. Another is a monetizing scheme with advertisements, which brought the company huge money. This book chronologically describes the company&#8217;s history, from its inception to the emergence of its rival, social media, with exciting Googlers episodes.\u201d -Tamano<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">&#8220;If you&#8217;d ask me which technology journalist should write a book about Google, then Steven Levy would be high on my list. He is able to write about technology in an engaging way, making &#8220;In the Plex&#8221; and insightful book about how Google works&#8230; and how it doesn&#8217;t work.&#8221; -Bas Vodde<\/span><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"3_The_22_Immutable_Laws_of_Marketing\"><\/span><strong>3. <a href=\"https:\/\/www.amazon.in\/22-Immutable-Laws-Marketing\/dp\/B079H1YWDC\/ref=sr_1_1?crid=1ZCJSYJXFJJUV&amp;keywords=The+22+Immutable+Laws+of+Marketing&amp;qid=1703562945&amp;s=digital-text&amp;sprefix=the+22+immutable+laws+of+marketing+%2Cdigital-text%2C806&amp;sr=1-1\">The 22 Immutable Laws of Marketing<\/a><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>By Al Ries and Jack Trout<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/m.media-amazon.com\/images\/I\/71uQ5eZTn6L.jpg\" alt=\"The 22 Immutable Laws Of Marketing\" width=\"1669\" height=\"2560\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Al Ries was a marketing expert, author and\u00a0 the co-founder of Ries &amp; Ries, a consulting firm based in Atlanta. Along with Jack Trout, the co-author of this book, Ries coined the term &#8220;positioning&#8221; and aligned it with marking in their other book titled \u201cPositioning: The Battle For Your Mind\u201d.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the book, The 22 Immutable Laws of Marketing , just as the title suggests, the authors have come up with a set of 22 principles for making better sense of marketing and be a winner when it comes to execution. That makes it one of the best digital marketing books of all time, a must-read for SEO marketers.<\/span><\/p>\n<p><b>What readers have to say (Amazon reviews)<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u201cAbsolutely the best marketing book. wow. a must read for those in business. easy to read, broken down in steps, actually pretty fascinating info.\u201d -Esther Litchfield-Fink<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u201cLiked the simple explanation with examples on how to approach Marketing. Do\u2019s and Don\u2019ts of marketing were explained very clearly.\u201d -Abhinav Toshniwal<\/span><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"4_Jab_Jab_Jab_Right_Hook\"><\/span><strong>4. <\/strong><a href=\"https:\/\/www.amazon.com\/Jab-Right-Hook-Story-Social\/dp\/006227306X\"><span style=\"font-weight: 400;\"><strong>Jab, Jab, Jab, Right Hook<\/strong><\/span><\/a><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>By Gary Vaynerchuk<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/m.media-amazon.com\/images\/I\/91qBkBGqZLL._UF1000,1000_QL80_.jpg\" alt=\"Jab, Jab, Jab, Right Hook - Gary Vaynerchuk\" width=\"1007\" height=\"1523\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Gary Vaynerchuk, four-time New York Times bestselling author, is an early investor in organizations like Twitter, Tumblr, Venmo, and Uber.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With a full-service digital organization, VaynerMedia, he has helped Fortune 500 organizations in creating different digital and social networking techniques.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The book features the art of winning the hearts of clients by acing the ability of social media marketing. It gives the winning mix of right punches and hooks for setting off an emotional reaction.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Gary calls attention to how notorious brands create <\/span><a href=\"https:\/\/www.stanventures.com\/blog\/google-ranking-factors\/\"><span style=\"font-weight: 400;\">low-quality content<\/span><\/a><span style=\"font-weight: 400;\"> without understanding the social media platforms.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">He encourages advertisers to regard the platform and its users since individuals come with different mindsets on various platforms. With fewer right hooks and more punches, he gives the outline to changing followers into brand loyalists.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">What readers have to say (Amazon reviews)<\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201cThis book is full of common sense that makes you go &#8216;ohhhhyerrrrrr&#8217; as if you already had the information to draw the obvious conclusions about each social platform, you just were too busy to sit down and do it. Of course that&#8217;s BS, few of us actually know the mechanics of the platforms we&#8217;re using. JJJRH is one of the most valuable resources I&#8217;ve picked up, ever. The only reason I put this one down is to furiously write notes of how to apply it to my work. Cheers to GaryVee\u201d &#8211; KC<\/span><\/i><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201cIt has practical case studies on what is a jab and right hook in the world of social media. You can have a wrong jab and wrong right hook. Have a great boxing match.\u201d<\/span><\/i><span style=\"font-weight: 400;\"> -Vikram Shetty.<\/span><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"5_Epic_Content_Marketing\"><\/span><strong>5. <a href=\"https:\/\/www.amazon.com\/Epic-Content-Marketing-Different-Customers\/dp\/0071819894\">Epic Content Marketing<\/a><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>By Joe Pulizzi<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/m.media-amazon.com\/images\/I\/61S82oziCDL.jpg\" alt=\"Epic Content Marketing - Joe Pulizzi\" width=\"1004\" height=\"1512\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Joe Pulizzi, the founder of Content Marketing Institute, is a content marketing strategist and podcaster who organizes the content marketing show \u2018Content Marketing World\u2019 in North America. He is otherwise called the \u2018Godfather of Content Marketing.\u2019<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In his book, Joe discloses how to recount an alternate story by winning the hearts of the crowd with sensible marketing and less clutter. He offers importance to the valuable content that purchasers are always excited to devour and share.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This 350+ page content marketing book mentions every tool for making and appropriating the content by setting out the targets, standards, and core techniques in a simplified way.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The creator urges organizations to quit talking about themselves. He weighs on finding a genuine voice by adhering to the brand story for client engagement.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">What readers have to say (Amazon reviews)<\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201cVery good book really, would have been great if the author had spent more time on how to identify stories that matter to your audience by examples.\u201d<\/span><\/i><span style=\"font-weight: 400;\"> -Kindle Customer.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201c<\/span><\/i><i><span style=\"font-weight: 400;\">Great book (delivered in great condition). Real food for thought. Content marketing is a strategy that I now realise I need to engage with and this book gives me a good understanding and structured approach to what I need to do.\u201d<\/span><\/i><span style=\"font-weight: 400;\"> -Mr. E. Ferguson.<\/span><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"6_Permission_Marketing\"><\/span><strong>6. <a href=\"https:\/\/www.amazon.com\/Permission-Marketing-Turning-Strangers-Customers\/dp\/0684856360\">Permission Marketing<\/a><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>By Seth Godin<\/strong><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/m.media-amazon.com\/images\/I\/61qhcXlLY3L._AC_UF1000,1000_QL80_.jpg\" alt=\"Permission Marketing - Seth Godin\" width=\"1015\" height=\"1392\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Seth Godin, the founder of Yoyodyne and Squidoo, is the writer of 18 books distributed in more than 35 dialects. In 2013, he was conceded into the Digital Marketing Hall of Fame.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Permission Marketing, the marketing classic, enables advertisers to shape their message as per clients\u2019 eagerness. He rejects the idea of \u2018Interruption Marketing\u2019 where organizations offer the item by pushing the thought like a pushy sales representative.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">He shares practical techniques and case studies for pulling in potential clients. This book accentuates the requirement regarding permission as a benefit.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With consent, comes the huge duty to impart significant content to the audience base. Four tests of Permission Marketing makes the firm establishment for trust and brand awareness.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">What readers have to say (Amazon reviews)<\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201c<\/span><\/i><i><span style=\"font-weight: 400;\">Great book on how to market in the new age odf digital marketing. Talks about how one should take permission before you go ahead and market your products to anyone, makes sense!\u201d<\/span><\/i><span style=\"font-weight: 400;\"> -Rohan Baindoor<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201cA good guide to connect and leverage your customer&#8217;s permission to grow your business.Stresses the importance and relevance of permission in today&#8217;s cluttered world, and how customers value your respect for that permission.\u201d &#8211;<\/span><\/i><span style=\"font-weight: 400;\">Amazon Customer<\/span><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"7_Digital_Marketing_for_Dummies\"><\/span><strong>7. <\/strong><a href=\"https:\/\/www.amazon.com\/Digital-Marketing-Dummies-Business-Personal\/dp\/1119235596\/ref=sr_1_1?keywords=digital+marketing+for+dummies&amp;qid=1574253235&amp;s=books&amp;sr=1-1\"><span style=\"font-weight: 400;\"><strong>Digital Marketing for Dummies\u00a0<\/strong><\/span><\/a><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>By Ryan Deiss and Russ Hennesberry<\/strong><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-24040 size-full\" src=\"https:\/\/www.stanventures.com\/wp-content\/uploads\/2017\/12\/Digital-Marketing-for-Dummies-Ryan-Deiss-and-Russ-Hennesberry.jpg\" alt=\"Digital Marketing for Dummies-Ryan Deiss and Russ Hennesberry\" width=\"1195\" height=\"1500\" srcset=\"https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Digital-Marketing-for-Dummies-Ryan-Deiss-and-Russ-Hennesberry.jpg 1195w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Digital-Marketing-for-Dummies-Ryan-Deiss-and-Russ-Hennesberry-239x300.jpg 239w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Digital-Marketing-for-Dummies-Ryan-Deiss-and-Russ-Hennesberry-816x1024.jpg 816w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Digital-Marketing-for-Dummies-Ryan-Deiss-and-Russ-Hennesberry-768x964.jpg 768w\" sizes=\"auto, (max-width: 1195px) 100vw, 1195px\" \/><\/p>\n<p>This 300-page book covers marketing planning, SEO, SEM, social, display, paid, email, and data analytics.<\/p>\n<p><span style=\"font-weight: 400;\">This book gives special focus on the <a href=\"https:\/\/www.stanventures.com\/blog\/url-structure\/\">importance of landing pages<\/a> along with 50+ blog category ideas like:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Lists<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How-To\u2019s<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Comparison<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What-If<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Product Tips<\/span><\/li>\n<\/ul>\n<p>Overall, this is one of the most elaborate books about digital marketing and can also be considered as one of the best social media marketing books of all time.<\/p>\n<h3><span style=\"font-weight: 400;\">What readers have to say (Amazon reviews)<\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201cThe information in the book is very good and detailed. The quality of information is a 10\/10.. The author covers a lot of aspects you won\u2019t read in other digital marketing books.. She also offers exactly what tools to use and how to approach customers and influencers.\u201d &#8211; Jamine<\/span><\/i><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201cBought this for a gift for someone who&#8217;s a new business owner.\u201d<\/span><\/i><span style=\"font-weight: 400;\"> -Pat Hawkins.<\/span><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"8_Building_a_Story_Brand\"><\/span><strong>8. <\/strong><a href=\"https:\/\/www.amazon.in\/Building-Storybrand-Clarify-Message-Customers\/dp\/0718033329\"><span style=\"font-weight: 400;\"><strong>Building a Story Brand<\/strong><\/span><\/a><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>By Donald Miller\u00a0<\/strong><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-24038 size-full\" src=\"https:\/\/www.stanventures.com\/wp-content\/uploads\/2017\/12\/Building-a-Story-Brand-Donald-Miller.jpg\" alt=\"Building a Story Brand - Donald Miller\" width=\"1702\" height=\"2560\" srcset=\"https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Building-a-Story-Brand-Donald-Miller.jpg 1702w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Building-a-Story-Brand-Donald-Miller-199x300.jpg 199w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Building-a-Story-Brand-Donald-Miller-681x1024.jpg 681w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Building-a-Story-Brand-Donald-Miller-768x1155.jpg 768w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Building-a-Story-Brand-Donald-Miller-1021x1536.jpg 1021w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Building-a-Story-Brand-Donald-Miller-1362x2048.jpg 1362w\" sizes=\"auto, (max-width: 1702px) 100vw, 1702px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Donald Miller\u2019s\u00a0 A Story Brand offers the perfect solution for struggles that business leaders often face. This book decodes the method to connecting with customers by revealing seven universal story points that all humans respond to, the real reason why customers make purchases, how to simplify brand messages so that customers understand them, and how to create the most effective messages for online and offline marketing.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this ever-distracting world, it is important for business owners to know the way to cut through the noise and reach out to customers. Donald Miller\u2019s book is a reflection of his seasoned expertise in helping brands connect with customers to grow their business.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">What readers have to say (Amazon reviews)<\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201cThis book is an absolute treasure! It speaks about a brands message in a way no other book does. It had been lying around for a while before I picked it up and now I regret the delay. This book gave me more clarity within two days than many courses and workshops and talks in the past two years. The knowledge shared in this book is generous and it deserves all the praise. It makes you look at your brand in a way that is so clear and focused that the next steps aren\u2019t hard to figure out. I highly recommend this book!\u201d <\/span><\/i><span style=\"font-weight: 400;\">-V111.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201cThere are very few books that keep me glued and this is one of them. In fact, I read the entire book on a journey from Toronto to the UK. Whether you&#8217;re starting off in business or have an established business you need to buy this book to gain clarity in the message you deliver to your customers. The book is well written and comes with an online application for building your brand story. The app itself is brilliant and work the small investment in the book. Not only that, it&#8217;s clear that Donald not only talks the talk but implements the strategies he teaches in his own business. His book, website, app and upsells are crystal clear to understand. Time to start applying this stuff to my own business!!\u201d<\/span><\/i><span style=\"font-weight: 400;\"> -Nadeem Mohammad.<\/span><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"9_Ogilvy_on_Advertising\"><\/span><strong>9. <\/strong><a href=\"https:\/\/www.amazon.in\/Ogilvy-Advertising-Vintage-David\/dp\/039472903X\"><span style=\"font-weight: 400;\"><strong>Ogilvy on Advertising<\/strong><\/span><\/a><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>By David Ogilvy<\/strong><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-24035 size-full\" src=\"https:\/\/www.stanventures.com\/wp-content\/uploads\/2017\/12\/Ogilvy-on-Advertising-David-Ogilvy.jpg\" alt=\"Ogilvy on Advertising - David Ogilvy\" width=\"1937\" height=\"2560\" srcset=\"https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Ogilvy-on-Advertising-David-Ogilvy.jpg 1937w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Ogilvy-on-Advertising-David-Ogilvy-227x300.jpg 227w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Ogilvy-on-Advertising-David-Ogilvy-775x1024.jpg 775w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Ogilvy-on-Advertising-David-Ogilvy-768x1015.jpg 768w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Ogilvy-on-Advertising-David-Ogilvy-1162x1536.jpg 1162w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Ogilvy-on-Advertising-David-Ogilvy-1550x2048.jpg 1550w\" sizes=\"auto, (max-width: 1937px) 100vw, 1937px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Ogilvy on Advertising is a vintage book that covers every aspect of advertising. It explains the core concepts of this field and then goes on to explain the advertising job market and how one can get these jobs. David Ogilvy focuses on the four fundamental pillars of advertising: <\/span><span style=\"font-weight: 400;\">: maintaining professional discipline, performing intense research, being creatively brilliant, and producing results for clients.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This book further spills the secret weapon of a marketing executive,i.e., direct mail and also explains the good causes advertising can be used for. The author\u2019s personal opinion on the flaws of advertising and his belief in reviving print advertising is a treat to all new age advertising professionals reading this book. This book was originally published in 1985.\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">What readers have to say (Amazon reviews)<\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201cBeing an advertising professional, this is one of the best books that you would love to read, get insights from and obviously collect. I have always wanted to get a dig into the brain of Ogilvy and the path breaking campaigns they created. A cult in itself! Go read it this weekend\u00a0 :).\u201d <\/span><\/i><span style=\"font-weight: 400;\">-Saptadeep.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201cA great, easy read. Good to see a man ahead of his time place copywriting and direct response in its rightful place, as a cornerstone of advertising. Most of the principles, and certainly the spirit, of this book are equally relevant today as when this book was first published.\u201d<\/span><\/i><span style=\"font-weight: 400;\"> -Grant Perry.<\/span><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"10_Influence_The_Psychology_of_Persuasion\"><\/span><strong>10. <a href=\"https:\/\/www.amazon.in\/influence-Psychology-Persuasion-Business-Essentials\/dp\/006124189X\">Influence: The Psychology of Persuasion<\/a><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>By Robert Cialdini<\/strong><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-24034 size-full\" src=\"https:\/\/www.stanventures.com\/wp-content\/uploads\/2017\/12\/Influence-The-Psychology-of-Persuasion-Robert-Cialdini.jpg\" alt=\"Influence The Psychology of Persuasion - Robert Cialdini\" width=\"1713\" height=\"2560\" srcset=\"https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Influence-The-Psychology-of-Persuasion-Robert-Cialdini.jpg 1713w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Influence-The-Psychology-of-Persuasion-Robert-Cialdini-201x300.jpg 201w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Influence-The-Psychology-of-Persuasion-Robert-Cialdini-685x1024.jpg 685w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Influence-The-Psychology-of-Persuasion-Robert-Cialdini-768x1148.jpg 768w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Influence-The-Psychology-of-Persuasion-Robert-Cialdini-1028x1536.jpg 1028w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Influence-The-Psychology-of-Persuasion-Robert-Cialdini-1370x2048.jpg 1370w\" sizes=\"auto, (max-width: 1713px) 100vw, 1713px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">&#8216;Influence: The Psychology of Persuasion&#8217; is a book written by <\/span><span style=\"font-weight: 400;\">Dr. Robert B. Cialdini,\u00a0 a Phd. in Psychology. <\/span><span style=\"font-weight: 400;\">\u00a0The book tries to find out what makes people say \u201cyes\u201d. <\/span><span style=\"font-weight: 400;\">he book is based on the fundamentals of marketing and helps readers understand and analyze the same. <\/span><span style=\"font-weight: 400;\">The author\u2019s\u00a0 extensive research on human psychology has enabled him to come up<\/span><span style=\"font-weight: 400;\"> with six universal principles that teaches readers the art of becoming a skilled persuader.\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">What readers have to say (Amazon reviews)<\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201cGreat book to learn persuasion techniques . It also tells how to defend us from people using such tricks for profit. It uses academic research as evidence to support its techniques. The vocabulary and sentence structure used in the book can be further simplified and made crisp.\u201d &#8211;<\/span><\/i><span style=\"font-weight: 400;\">Rabbit King.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201cA fascinating read, if a bit dry at times. It really makes you think about the marketing that is aimed at you. It makes you question the &#8220;great deals&#8221; you have got in the past and the ones currently on offer to you (a great money saving device!) It can lead you to feel quite cynical about the way companies (and some individuals) behave. But if you step back a bit, the book gives you the tools to defend yourself with (or approach others with &#8211; if you are a marketeer!) and helps you make more informed choices.Some of the samples are so small that statistically the assertions are difficult to back up, but if you put that to one side you can believe the experiments would get results in the stated direction.\u201d<\/span><\/i><span style=\"font-weight: 400;\"> -Luke It Or Not.<\/span><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"11_Content_Machine\"><\/span><strong>11. <a href=\"https:\/\/www.amazon.in\/Content-Machine-Marketing-7-figure-Advertising-ebook\/dp\/B013M5FWX4\">Content Machine<\/a><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>By Dan Norris<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/m.media-amazon.com\/images\/I\/81UF6ahS-WL._UF1000,1000_QL80_.jpg\" alt=\"Content Machine - Dan Norris\" width=\"1001\" height=\"1501\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Dan Norris is a 4-time Amazon best-selling business book Author. His book, Content Machine, outlines a strategy to establish a 7-figure business utilizing the power of <a href=\"https:\/\/www.stanventures.com\/blog\/content-marketing-strategies\/\">content marketing<\/a>. The author shares his story about how he grew his WordPress support business from scratch to over $1m AUD annual run rate in 2 years, spending only $181.23 on advertising.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The book further covers the biggest mistakes that kill content marketing efforts and how the best marketers in the world have built their audience with the help of right <a href=\"https:\/\/www.stanventures.com\/blog\/content-marketing-strategies\/\">content marketing strategies<\/a>. Whether you are a writer, blogger, entrepreneur or business owner, this book is a must in your collection if you want to leverage the power of content marketing.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">What readers have to say (Amazon reviews)<\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><em>\u201cI should say Dan has done a commendable job by gathering an exhaustive list of tools, people success stories real life examples. Any one who wants to start or pursue as a Content Marketer. Highly Recommended!\u201d<\/em> &#8211;<\/span><span style=\"font-weight: 400;\">Abishai Billigraham.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201cDan Norris is a content machine &#8211; that much I knew before I even picked up the book (or well, downloaded it). What I didn&#8217;t know was if he was able to pass on the necessary know-how that allows others to reproduce what he achieved: Build a multi-million dollar business empire on the basis of content marketing. If you&#8217;re looking to save time, you can stop reading the review here and just move on to clicking the &#8216;buy&#8217; button. Because Dan Norris delivers.\u201d &#8211; Karsten<\/span><\/i><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"12_Hooked\"><\/span><strong>12. <\/strong><a href=\"https:\/\/www.amazon.in\/Hooked-How-Build-Habit-Forming-Products-ebook\/dp\/B00NW01MKM\"><span style=\"font-weight: 400;\"><strong>Hooked<\/strong><\/span><\/a><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>By Nir Eyal<\/strong><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-24032 size-full\" src=\"https:\/\/www.stanventures.com\/wp-content\/uploads\/2017\/12\/Hooked-Nir-Eyal.jpg\" alt=\"Hooked - Nir Eyal\" width=\"1688\" height=\"2550\" srcset=\"https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Hooked-Nir-Eyal.jpg 1688w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Hooked-Nir-Eyal-199x300.jpg 199w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Hooked-Nir-Eyal-678x1024.jpg 678w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Hooked-Nir-Eyal-768x1160.jpg 768w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Hooked-Nir-Eyal-1017x1536.jpg 1017w, https:\/\/www.stanventures.com\/blog\/wp-content\/uploads\/2017\/12\/Hooked-Nir-Eyal-1356x2048.jpg 1356w\" sizes=\"auto, (max-width: 1688px) 100vw, 1688px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">This book by Nir Eyal decodes why some products attain worldwide popularity while others fail to deliver. This is explained in the book with the help of the \u201cHook model\u201d. It is a four-step process embedded into products of many successful companies which encourages positive human behavior.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nir Eyal, through this book, provides practical insights into use habits and actionable insights into building products that people love to accept. Hooked is a great book for <\/span><span style=\"font-weight: 400;\">product managers, designers, marketers, and start-up founders.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">What readers have to say (Amazon reviews)<\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201cAn enterprising read on a step-by-step process designed by author Nir Eyal, explained with relevant research, case studies, and living enterprise examples. This book is especially relevant and a must-read for people involved in building products or services &#8211; designers, entrepreneurs, and innovators. There is also a do-along exercise if you&#8217;re looking to apply the learning from each section of this book.\u201d<\/span><\/i><span style=\"font-weight: 400;\"> -Natarajan Mahalingam<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201c<\/span><\/i><i><span style=\"font-weight: 400;\">It&#8217;s a good book, with quite an interesting theme that dwells into a complete step by step procedure of how some ideas make it big and how others don&#8217;t. The only issue I have is that although the author makes a lot of points and gives a vairiety of facts, but somehow when it comes to backing them up with examples he&#8217;s only stuck at 3: Instagram, Linkedin and Pinterest. All throughout the book you&#8217;ll just keep on coming back to these 3 ideas only. It would have been nice had he talked about more comapanies, maybe even lesser known ones and cite examples from there to keep people engaged more.\u201d &#8211;<\/span><\/i><span style=\"font-weight: 400;\">Amazon Customer<\/span><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"To_Conclude_on_Digital_Marketing_Books\"><\/span><span style=\"font-weight: 400;\">To Conclude on Digital Marketing Books<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Reading alone won\u2019t make you a specialist. Make a move. Begin from any book mentioned in the list. These books will extend your comprehension to enable you to exceed expectations in the field of digital marketing.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Aside from removing unnecessary resources, you\u2019ll figure out how to compose and structure drawing in content.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Before taking a look at the sticker price, understand the concealed value. You are fortunate because you\u2019ll get a brilliant chance to gain from specialists\u2019 experiences of training and devotion.<\/span><\/p>\n<p>Want to collaborate with Stan Ventures to grow your own website or your client\u2019s business? Get started with <a class=\"waffle-rich-text-link\" href=\"https:\/\/www.stanventures.com\/book-seo-consultation\/\">your free consultation call<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The territory of Digital Marketing is a shifting landscape that changes continuously. However, if done precisely by following trends and utilizing well-suited strategies, then digital marketing guarantees gigantic returns as well.<\/p>\n","protected":false},"author":1,"featured_media":25088,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[176],"tags":[175,177],"class_list":["post-20183","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","tag-best-digital-marketing-books","tag-digital-marketing-books"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>12 Digital Marketing Books Professionals Should Read<\/title>\n<meta name=\"description\" content=\"The affirmation of success just comes through the well-suited choice of digital marketing books, brought to you by Stan Ventures Blog.\" \/>\n<meta name=\"robots\" content=\"noindex, nofollow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"12 Digital Marketing Books Professionals Should Read\" \/>\n<meta property=\"og:description\" content=\"The affirmation of success just comes through the well-suited choice of digital marketing books, brought to you by Stan Ventures Blog.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.stanventures.com\/blog\/digital-marketing-books-professional-read\/\" \/>\n<meta property=\"og:site_name\" content=\"Stan Ventures\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/StanVentures\" \/>\n<meta property=\"article:published_time\" content=\"2017-12-05T06:17:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-20T09:11:14+00:00\" \/>\n<meta property=\"og:image\" 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