{"id":1939,"date":"2025-02-11T13:37:08","date_gmt":"2025-02-11T13:37:08","guid":{"rendered":"https:\/\/www.stanventures.com\/news\/?p=1939"},"modified":"2025-10-29T07:26:51","modified_gmt":"2025-10-29T07:26:51","slug":"googles-review-count-bug-leaves-businesses-frustrated","status":"publish","type":"post","link":"https:\/\/www.stanventures.com\/news\/googles-review-count-bug-leaves-businesses-frustrated-1939\/","title":{"rendered":"Google\u2019s Review Count Bug Leaves Businesses Frustrated"},"content":{"rendered":"<p>A strange bug has been affecting Google reviews since Friday, February 7th, causing widespread panic among small businesses and local SEO professionals.\u00a0<\/p>\n<p>Many businesses woke up to find some of their hard-earned reviews missing, while others noticed significant drops in their review count.\u00a0<\/p>\n<p>But before assuming the worst, here\u2019s what\u2019s actually happening.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1940\" src=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/Googles-Review-Count-Glitch-Leaves-Businesses-Frustrated-and-Seeking-Answers.jpg\" alt=\"Google\u2019s Review Count Glitch Leaves Businesses Frustrated\" width=\"1792\" height=\"1024\" srcset=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/Googles-Review-Count-Glitch-Leaves-Businesses-Frustrated-and-Seeking-Answers.jpg 1792w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/Googles-Review-Count-Glitch-Leaves-Businesses-Frustrated-and-Seeking-Answers-300x171.jpg 300w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/Googles-Review-Count-Glitch-Leaves-Businesses-Frustrated-and-Seeking-Answers-1024x585.jpg 1024w\" sizes=\"auto, (max-width: 1792px) 100vw, 1792px\" \/><\/p>\n<p><a href=\"https:\/\/www.youtube.com\/watch?v=P98EG-4R-UY\"><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/P98EG-4R-UY?si=AlMFBiKW0Bu6Fhcp\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/a>\u00a0<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_83 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\"><\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.stanventures.com\/news\/googles-review-count-bug-leaves-businesses-frustrated-1939\/#whats-happening-with-google-reviews\" >What\u2019s Happening with Google Reviews?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.stanventures.com\/news\/googles-review-count-bug-leaves-businesses-frustrated-1939\/#bug-fix-now-rolling-out\" >Bug Fix Now Rolling Out<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.stanventures.com\/news\/googles-review-count-bug-leaves-businesses-frustrated-1939\/#why-google-reviews-matter-more-than-ever\" >Why Google Reviews Matter More Than Ever<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.stanventures.com\/news\/googles-review-count-bug-leaves-businesses-frustrated-1939\/#has-this-happened-before\" >Has This Happened Before?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.stanventures.com\/news\/googles-review-count-bug-leaves-businesses-frustrated-1939\/#what-business-owners-should-do-right-now\" >What Business Owners Should Do Right Now<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.stanventures.com\/news\/googles-review-count-bug-leaves-businesses-frustrated-1939\/#key-takeaways\" >Key Takeaways<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"whats-happening-with-google-reviews\"><\/span><b>What\u2019s Happening with Google Reviews?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Since the issue surfaced, forums and discussion boards have been flooded with concerns from business owners. Some businesses reported losing just one or two reviews, while others saw dozens disappear.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1941\" src=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/GBP-reviews.png\" alt=\"Google Business Profile Reviews Glitch\" width=\"1061\" height=\"547\" srcset=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/GBP-reviews.png 1061w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/GBP-reviews-300x155.png 300w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/GBP-reviews-1024x528.png 1024w\" sizes=\"auto, (max-width: 1061px) 100vw, 1061px\" \/><\/p>\n<p>The biggest question remains\u2014are the reviews actually being deleted, or is this a technical glitch?<\/p>\n<p>Barry Schwartz analyzed the issue and found that reviews are not necessarily being removed. Instead, they seem to be hidden or miscounted.\u00a0<\/p>\n<p>JC Wilkins, an active forum contributor, pulled data from Google\u2019s API and a scraping tool, revealing that the reviews still exist but are not being displayed properly.<\/p>\n<p>Victoria Kroll, a representative from Google, eventually <a href=\"https:\/\/support.google.com\/business\/thread\/324226897\">acknowledged<\/a> the issue in the Google Business Profile forum:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1942\" src=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/GBP-Review-Count.png\" alt=\"GBP Review Count Issue Update\" width=\"1027\" height=\"607\" srcset=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/GBP-Review-Count.png 1027w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/GBP-Review-Count-300x177.png 300w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/GBP-Review-Count-1024x605.png 1024w\" sizes=\"auto, (max-width: 1027px) 100vw, 1027px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"bug-fix-now-rolling-out\"><\/span><b>Bug Fix Now Rolling Out<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>As of February 11, 2025, Google has begun deploying a fix for the review count bug. Many business owners and local SEO professionals are noticing gradual improvements, with review counts starting to climb back up.<\/p>\n<p>Users in the Google Business Profile forums have shared their experiences:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1952 size-full\" src=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/GBP-issue-resolved-2.png\" alt=\"GBP issue\" width=\"1041\" height=\"537\" srcset=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/GBP-issue-resolved-2.png 1041w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/GBP-issue-resolved-2-300x155.png 300w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/GBP-issue-resolved-2-1024x528.png 1024w\" sizes=\"auto, (max-width: 1041px) 100vw, 1041px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1953 size-full\" src=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/Review-Issue-Resolved.png\" alt=\"GBP review glitch resolved\" width=\"1087\" height=\"367\" srcset=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/Review-Issue-Resolved.png 1087w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/Review-Issue-Resolved-300x101.png 300w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/Review-Issue-Resolved-1024x346.png 1024w\" sizes=\"auto, (max-width: 1087px) 100vw, 1087px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1951\" src=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/GBP-review-3.png\" alt=\"GBP review issue resolved\" width=\"1073\" height=\"837\" srcset=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/GBP-review-3.png 1073w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/GBP-review-3-300x234.png 300w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/02\/GBP-review-3-1024x799.png 1024w\" sizes=\"auto, (max-width: 1073px) 100vw, 1073px\" \/><\/p>\n<p>While the fix is underway, some businesses are still experiencing partial restorations. Google has not specified an exact timeframe for full recovery, but based on user reports, most businesses should see their review counts normalize within the next day or so.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"why-google-reviews-matter-more-than-ever\"><\/span><b>Why Google Reviews Matter More Than Ever<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Online reviews can make or break a business in today&#8217;s digital world. Studies show that nearly 98% of consumers read reviews before making a purchase, and 87% trust online reviews as much as personal recommendations.\u00a0<\/p>\n<p>Simply put, businesses live and die by their Google reviews.<\/p>\n<p>Google Business Profiles are a key part of local marketing, and having a strong review count boosts credibility.\u00a0<\/p>\n<p>A glitch like this, even if it\u2019s temporary, creates uncertainty for businesses and customers alike.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"has-this-happened-before\"><\/span><b>Has This Happened Before?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Unfortunately, yes. Google has faced similar issues in the past. In 2022, a technical glitch caused numerous reviews to disappear, leaving businesses in limbo.\u00a0<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet\">\n<p dir=\"ltr\" lang=\"en\">.<a href=\"https:\/\/twitter.com\/dannysullivan?ref_src=twsrc%5Etfw\">@dannysullivan<\/a> <a href=\"https:\/\/twitter.com\/GoogleMyBiz?ref_src=twsrc%5Etfw\">@GoogleMyBiz<\/a> This bug seems serious &amp; was reported to your team on 11\/8<\/p>\n<p>We still have no word as to how to handle it, what the business should do<\/p>\n<p>I had business calling me at home on Sunday literally crying in the phone over their lost business<\/p>\n<p>Advice? <a href=\"https:\/\/t.co\/0K84WQqznE\">https:\/\/t.co\/0K84WQqznE<\/a><\/p>\n<p>\u2014 Mike Blumenthal (@mblumenthal) <a href=\"https:\/\/twitter.com\/mblumenthal\/status\/1592624831723454466?ref_src=twsrc%5Etfw\">November 15, 2022<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>Google later admitted that an algorithm update mistakenly flagged legitimate reviews as spam. Some were restored, but others were lost permanently.<\/p>\n<p>Google has also been cracking down on <a href=\"https:\/\/www.stanventures.com\/news\/how-buying-fake-reviews-could-dim-your-business-future-1633\/\">fake and spammy reviews<\/a>, removing thousands each year.\u00a0<\/p>\n<p>While this improves the authenticity of reviews, there have been instances where genuine reviews got caught in the crossfire.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"what-business-owners-should-do-right-now\"><\/span><b>What Business Owners Should Do Right Now<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>While waiting for Google to sort this out, here\u2019s how businesses can stay ahead of the issue:<\/p>\n<p><b>Monitor Your Profile:<\/b> Keep an eye on your review count and document any changes.<\/p>\n<p><b>Communicate with Customers:<\/b> Let your customers know that any review count drops are due to a technical glitch, not actual review removals.<\/p>\n<p><b>Keep Encouraging Reviews:<\/b> New reviews are still being added correctly, so continue asking happy customers for feedback.<\/p>\n<p><b>Follow Google\u2019s Updates:<\/b> Stay tuned to Google\u2019s GBP forum for real-time information.<\/p>\n<p><b>Check Google\u2019s Review Guidelines:<\/b> Ensure that your reviews follow Google\u2019s policies to avoid legitimate ones being flagged.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"key-takeaways\"><\/span><b>Key Takeaways<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Google\u2019s review glitch is a display issue, not a deletion. Reviews are still there but aren\u2019t showing correctly.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">The bug has been affecting businesses since February 7th. Many small business owners and SEOs are seeing review counts drop.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Google acknowledges the problem but hasn\u2019t provided a timeline. The fix is in progress, but there\u2019s no set resolution date.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Past incidents raise concerns about Google\u2019s review policies. Some previous issues led to permanent review losses.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Businesses should stay patient and informed. Monitoring profiles, communicating with customers, and following updates is key.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>A strange bug has been affecting Google reviews since Friday, February 7th, causing widespread panic among small businesses and local SEO professionals.\u00a0 Many businesses woke up to find some of their hard-earned reviews missing, while others noticed significant drops in their review count.\u00a0 But before assuming the worst, here\u2019s what\u2019s actually happening. \u00a0 What\u2019s Happening [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1940,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1939","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google\u2019s Review Count Bug Leaves Businesses Frustrated - Stan Ventures<\/title>\n<meta name=\"description\" content=\"Google confirms a bug affecting Business Profile review counts, leaving businesses frustrated. 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