{"id":2842,"date":"2025-06-06T14:15:33","date_gmt":"2025-06-06T14:15:33","guid":{"rendered":"https:\/\/www.stanventures.com\/news\/?p=2842"},"modified":"2025-10-29T07:24:19","modified_gmt":"2025-10-29T07:24:19","slug":"has-google-really-dropped-its-indexing-volume-since-late-may-2025","status":"publish","type":"post","link":"https:\/\/www.stanventures.com\/news\/has-google-really-dropped-its-indexing-volume-since-late-may-2025-2842\/","title":{"rendered":"Has Google Really Dropped Its Indexing Volume Since Late May 2025?"},"content":{"rendered":"<p>Since late May 2025, a notable drop in Google\u2019s indexing volume has caught the attention of many website owners and SEO professionals worldwide.\u00a0\u00a0<\/p>\n<p>Lots of people are seeing large drops in their indexed pages in Google Search Console. Watching pages you worked hard on suddenly disappear can be really worrying.\u00a0<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2843 size-full\" title=\"indexed pages in Google Search\" src=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/06\/indexed-pages-in-Google-Search.png\" alt=\"indexed pages in Google Search\" width=\"866\" height=\"236\" srcset=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/06\/indexed-pages-in-Google-Search.png 866w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/06\/indexed-pages-in-Google-Search-300x82.png 300w\" sizes=\"auto, (max-width: 866px) 100vw, 866px\" \/><\/p>\n<p>After looking into the reports and discussions, it seems this might be part of Google fine-tuning its indexing process. Whether it is a change in the algorithm or how Google reports indexing data, the exact reason is not fully clear yet.\u00a0<\/p>\n<p>So, what is going on? Is Google changing how it indexes pages? Or is it just a change in how they report indexing data?<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\"><\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.stanventures.com\/news\/has-google-really-dropped-its-indexing-volume-since-late-may-2025-2842\/#the-beginning-of-the-google-indexing-drop\" >The Beginning of the Google Indexing Drop<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.stanventures.com\/news\/has-google-really-dropped-its-indexing-volume-since-late-may-2025-2842\/#what-is-google-saying-about-the-indexing-decline\" >What Is Google Saying About the Indexing Decline?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.stanventures.com\/news\/has-google-really-dropped-its-indexing-volume-since-late-may-2025-2842\/#community-reactions-frustration-and-calls-for-clarity\" >Community Reactions: Frustration and Calls for Clarity<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.stanventures.com\/news\/has-google-really-dropped-its-indexing-volume-since-late-may-2025-2842\/#but-is-it-really-a-drop-or-just-a-reporting-shift\" >But Is It Really a Drop or Just a Reporting Shift<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.stanventures.com\/news\/has-google-really-dropped-its-indexing-volume-since-late-may-2025-2842\/#how-big-is-this-drop\" >How Big Is This Drop?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.stanventures.com\/news\/has-google-really-dropped-its-indexing-volume-since-late-may-2025-2842\/#industry-expert-take-on-the-situation\" >Industry Expert Take on the Situation<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.stanventures.com\/news\/has-google-really-dropped-its-indexing-volume-since-late-may-2025-2842\/#what-should-website-owners-do\" >What Should Website Owners Do?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.stanventures.com\/news\/has-google-really-dropped-its-indexing-volume-since-late-may-2025-2842\/#adapting-to-googles-indexing-changes\" >Adapting to Google\u2019s Indexing Changes<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"the-beginning-of-the-google-indexing-drop\"><\/span><b>The Beginning of the Google Indexing Drop<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Shortly after late May 2025, the SEO community started noticing an unusual trend when multiple individuals began sharing anecdotal evidence that their websites\u2019 indexed page counts were shrinking.\u00a0<\/p>\n<p>Some saw massive de-indexing, sometimes as much as half their previously indexed pages gone overnight overall sparking widespread concern.\u00a0<\/p>\n<p>One of the early voices to sound the alarm was Jason Kilgore, who pointed to the case of <a href=\"http:\/\/taxservicenearyou.com\">TaxServiceNearYou.com<\/a>, a site with zero backlinks that experienced a sharp spike in \u201cCrawled &#8211; currently not indexed\u201d errors starting May 26th.\u00a0<\/p>\n<p>Jason publicly shared screenshots of the indexing report on LinkedIn, illustrating the steep decline in indexed pages.<\/p>\n<p>Adam Gent of Indexing Insight further added his point by revealing that over the past few weeks, their tracking of millions of pages showed a significant surge in the \u201cCrawled &#8211; previously indexed\u201d status.\u00a0<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2844 aligncenter\" title=\"pages showed a significant surge\" src=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/06\/pages-showed-a-significant-surge.png\" alt=\"pages showed a significant surge\" width=\"2000\" height=\"1022\" srcset=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/06\/pages-showed-a-significant-surge.png 2000w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/06\/pages-showed-a-significant-surge-300x153.png 300w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/06\/pages-showed-a-significant-surge-1024x523.png 1024w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" \/><\/p>\n<p>It is suggesting that pages once indexed were being dropped or reassessed. These insights hint that this is not an isolated incident but something broader in scope.\u00a0<\/p>\n<h2><span class=\"ez-toc-section\" id=\"what-is-google-saying-about-the-indexing-decline\"><\/span><b>What Is Google Saying About the Indexing Decline?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>When the SEO community raised these concerns, John Mueller, Google\u2019s Search Advocate, responded.\u00a0<\/p>\n<p>On Bluesky, Mueller asked for specific examples, stating, \u201cWhich millions of pages? Happy to hear the specifics.\u201d This response underlines Google\u2019s position that they are actively monitoring such concerns but require clear data points to investigate.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2845 aligncenter\" title=\"Google Saying About the Indexing Decline\" src=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/06\/Google-Saying-About-the-Indexing-Decline.png\" alt=\"Google Saying About the Indexing Decline\" width=\"586\" height=\"328\" srcset=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/06\/Google-Saying-About-the-Indexing-Decline.png 586w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/06\/Google-Saying-About-the-Indexing-Decline-300x168.png 300w\" sizes=\"auto, (max-width: 586px) 100vw, 586px\" \/><\/p>\n<p>Later, Mueller added, \u201cBut from looking at other examples, I don\u2019t see an issue. We don\u2019t index all content and what we index can change over time.\u201d\u00a0<\/p>\n<p>This statement, while reassuring to some extent, raises questions about the nature of indexing. Is this drop a sign of stricter quality assessment or just\u00a0 a reporting nuance?<\/p>\n<h2><span class=\"ez-toc-section\" id=\"community-reactions-frustration-and-calls-for-clarity\"><\/span><b>Community Reactions: Frustration and Calls for Clarity<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The confusion has spilled over into various social platforms. On X<a href=\"https:\/\/x.com\/gaganghotra_\/status\/1930313568676917548\/photo\/1\"> Gagan Ghorta <\/a>and the account <a href=\"https:\/\/x.com\/24Cryptoverse\/status\/1930326431659159928\">24Cryptoverse<\/a> shared their observations confirming the indexing drop. Forums and LinkedIn comment sections are filled with anecdotal reports such as:<\/p>\n<p>\u201cIt\u2019s the same for me. Half of my site has been deindexed since May 27, 2025! We work like crazy to provide a reliable site with verified data, and we\u2019re being penalized while misleading sites promoting scams remain at the top of the results. It\u2019s just disgusting!\u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2846 aligncenter\" title=\"Frustration and Calls for Clarity\" src=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/06\/Frustration-and-Calls-for-Clarity.png\" alt=\"Frustration and Calls for Clarity\" width=\"1155\" height=\"463\" srcset=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/06\/Frustration-and-Calls-for-Clarity.png 1155w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/06\/Frustration-and-Calls-for-Clarity-300x120.png 300w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/06\/Frustration-and-Calls-for-Clarity-1024x410.png 1024w\" sizes=\"auto, (max-width: 1155px) 100vw, 1155px\" \/><\/p>\n<p>This sentiment illustrates the emotional toll this indexing fluctuation is having on legitimate content creators who feel unfairly disadvantaged\u00a0<\/p>\n<h2><span class=\"ez-toc-section\" id=\"but-is-it-really-a-drop-or-just-a-reporting-shift\"><\/span><b>But Is It Really a Drop or Just a Reporting Shift<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Stan Ventures\u2019 team has reviewed multiple examples and noticed a pattern that some websites show a large drop in indexed pages in search console but further analysis suggests some of these pages were actually not providing value.<\/p>\n<p>Glenn Gabe, a well-known SEO analyst, noted this might not be an actual de-indexing but a change in how Google reports page statuses.<\/p>\n<p>Could this be a shift in Google\u2019s indexing reporting metrics rather than an actual decrease in search visibility? There are all valid considerations.\u00a0<\/p>\n<h2><span class=\"ez-toc-section\" id=\"how-big-is-this-drop\"><\/span><b>How Big Is This Drop?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>While Google has not released official figures, third-party trackers and SEO tools are attempting to quantify the impact:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2847 aligncenter\" title=\"How Big Is This Drop\" src=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/06\/How-Big-Is-This-Drop.png\" alt=\"How Big Is This Drop\" width=\"1249\" height=\"522\" srcset=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/06\/How-Big-Is-This-Drop.png 1249w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/06\/How-Big-Is-This-Drop-300x125.png 300w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2025\/06\/How-Big-Is-This-Drop-1024x428.png 1024w\" sizes=\"auto, (max-width: 1249px) 100vw, 1249px\" \/><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Indexing Insight (Adam Gent\u2019s image) has tracked millions of pages and documented a noticeable uptick in \u201cCrawled &#8211; previously indexed\u201d statuses since late May.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Jason Kilgore\u2019s case of TaxServiceNearYou.com saw nearly 70% of pages shift from \u201cindexed\u201d to \u201ccrawled &#8211; currently not indexed\u201d within days.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Several webmasters report drops ranging from 20% to over 50% of their indexed pages, though this varies widely based on site type and niches<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"industry-expert-take-on-the-situation\"><\/span><b>Industry Expert Take on the Situation<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Industry expert Barry Schwartz has followed this issue closely. He noted the surge in \u201cCrawled currently not indexed\u201d pages and advised site owners to carefully monitor their indexing status.\u00a0\u00a0<\/p>\n<p>Barry suggests this situation may reflect Google\u2019s ongoing efforts to improve index quality by filtering out lower-value or duplicate content.\u00a0<\/p>\n<p>His advice: don\u2019t panic but use this as an opportunity to audit your content and indexing health.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"what-should-website-owners-do\"><\/span><b>What Should Website Owners Do?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>From our standpoint at Stan Ventures, here are the actionable takeaways:<\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Monitor Your Indexing Data Daily:<\/b> Use Google Search Console to track changes in your site\u2019s indexed pages. Watch for spikes in \u201cCrawled which is currently not indexed\u201d and \u201cExcluded\u201d pages.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Audit Your Content Quality:<\/b> Google may be excluding thin, duplicate or low-value content more aggressively. Review your pages for unique value and user intent satisfaction.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Check Robots.txt and Meta Tags<\/b>: Sometimes pages are blocked by robots.txt or meta noindex tags inadvertently. Ensure your important pages are crawlable and indexable.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Use External SEO Tools:<\/b> Tools like SEMrush, Ahrefs and Indexing Insight can help you correlate indexing drops with traffic and ranking changes.<\/li>\n<\/ol>\n<h2><span class=\"ez-toc-section\" id=\"adapting-to-googles-indexing-changes\"><\/span><b>Adapting to Google\u2019s Indexing Changes<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The recent fluctuations in Google\u2019s indexing volume serve as a crucial reminder that SEO is changing. The drop in indexed pages may cause concern but at the same time it also offers a valuable opportunity to refine your content strategy, improve site quality and ensure your website meets Google\u2019s ever-tightening standards.<\/p>\n<p>At Stan Ventures, we specialize in helping businesses overcome these complex changes with customized white label SEO strategies, expert audits and hands-on support to keep your site optimized and competitive.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Since late May 2025, a notable drop in Google\u2019s indexing volume has caught the attention of many website owners and SEO professionals worldwide.\u00a0\u00a0 Lots of people are seeing large drops in their indexed pages in Google Search Console. Watching pages you worked hard on suddenly disappear can be really worrying.\u00a0 After looking into the reports [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-2842","post","type-post","status-publish","format-standard","hentry","category-google"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Has Google Really Dropped Its Indexing Volume Since Late May 2025?<\/title>\n<meta name=\"description\" content=\"Explore whether Google has reduced its indexing volume since late May 2025 and what it means for your site&#039;s visibility and SEO performance.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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