In a recent episode of Search Off The Record, Google\u2019s own John Mueller and Martin Splitt turned the spotlight on an unusual yet critical topic: SEO for photographers.<\/p>\n
The discussion raised a question many photographers, whether hobbyists or professionals, often ask themselves: \u201cDo I really need a website or is social media enough?\u201d<\/p>\n
The answer, it turns out, is layered. While platforms like Instagram and TikTok dominate the visual space, the podcast revealed that photographers risk losing visibility, brand control\u00a0 and even long-term discoverability if they rely solely on social media.<\/p>\n
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