{"id":443,"date":"2024-07-26T14:00:55","date_gmt":"2024-07-26T14:00:55","guid":{"rendered":"https:\/\/www.stanventures.com\/news\/?p=443"},"modified":"2025-10-29T07:30:57","modified_gmt":"2025-10-29T07:30:57","slug":"searchgpt-the-next-big-thing-in-ai-search-technology","status":"publish","type":"post","link":"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/","title":{"rendered":"SearchGPT: The Next Big Thing in AI Search Technology"},"content":{"rendered":"<p>OpenAI has introduced a new search tool called SearchGPT. This innovative prototype is designed to change how we search for information online by combining artificial intelligence (AI) with traditional web search.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-444\" src=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2024\/07\/Searchgpt.png\" alt=\"SearchGPT Prototype\" width=\"1336\" height=\"605\" srcset=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2024\/07\/Searchgpt.png 1336w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2024\/07\/Searchgpt-300x136.png 300w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2024\/07\/Searchgpt-1024x464.png 1024w\" sizes=\"auto, (max-width: 1336px) 100vw, 1336px\" \/><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_83 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\"><\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/#a-new-way-to-search\" >A New Way to Search<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/#how-does-searchgpt-work\" >How Does SearchGPT Work?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/#user-experience\" >User Experience<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/#benefits-for-publishers\" >Benefits for Publishers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/#future-improvements-local-and-commercial-searches\" >Future Improvements: Local and Commercial Searches<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/#how-to-get-access\" >How to Get Access<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/#openais-search-journey\" >OpenAI&#8217;s Search Journey<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/#what-this-means-for-the-future\" >What This Means for the Future<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/#advice-for-users-and-publishers\" >Advice for Users and Publishers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/#key-takeaways\" >Key Takeaways<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"a-new-way-to-search\"><\/span><b>A New Way to Search<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>OpenAI&#8217;s SearchGPT represents a big step forward in search technology. It uses powerful AI models to provide quick and accurate answers, complete with relevant sources. Announced on July 25, 2024, SearchGPT is described as a &#8220;temporary prototype&#8221; aimed at perfecting these features before they are added to ChatGPT in the future.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"how-does-searchgpt-work\"><\/span><b>How Does SearchGPT Work?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Using SearchGPT is simple but highly effective. When you enter a query, the AI processes it and gives you an answer that includes links to relevant sources right in the text. Extra related results are shown in a sidebar for more information. This setup combines the accuracy of AI with the broad reach of web search, ensuring you get the best information quickly.\u00a0<\/p>\n<p>One way to ensure your business stands out in this evolving AI-powered digital landscape is by leveraging <a href=\"https:\/\/www.stanventures.com\/managed-seo-services\/\">professional SEO services<\/a>. These services can help optimize your content for platforms like SearchGPT, ensuring visibility, engagement, and relevance in the competitive search environment.<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet\">\n<p dir=\"ltr\" lang=\"en\">We\u2019re testing SearchGPT, a temporary prototype of new AI search features that give you fast and timely answers with clear and relevant sources.<\/p>\n<p>We\u2019re launching with a small group of users for feedback and plan to integrate the experience into ChatGPT. <a href=\"https:\/\/t.co\/dRRnxXVlGh\">https:\/\/t.co\/dRRnxXVlGh<\/a> <a href=\"https:\/\/t.co\/iQpADXmllH\">pic.twitter.com\/iQpADXmllH<\/a><\/p>\n<p>\u2014 OpenAI (@OpenAI) <a href=\"https:\/\/twitter.com\/OpenAI\/status\/1816536290822881780?ref_src=twsrc%5Etfw\">July 25, 2024<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\u00a0<\/p>\n<h2><span class=\"ez-toc-section\" id=\"user-experience\"><\/span><b>User Experience<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The SearchGPT interface looks similar to the existing GPT-4o browse mode but offers some improvements.\u00a0<\/p>\n<p>You start by typing your question into a search box. For example, if you search for &#8220;music festivals in Boone, NC, in August 2024&#8221; or &#8220;best tomatoes to grow in Minnesota,&#8221; SearchGPT will give you detailed answers with links to sources and additional results in the sidebar. This design makes it easy to find and explore information.<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-445\" src=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2024\/07\/SearchGPT-music-festivals-scaled-1.png\" alt=\"SearchGPT music festival\" width=\"2048\" height=\"1152\" srcset=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2024\/07\/SearchGPT-music-festivals-scaled-1.png 2048w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2024\/07\/SearchGPT-music-festivals-scaled-1-300x169.png 300w, https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2024\/07\/SearchGPT-music-festivals-scaled-1-1024x576.png 1024w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\" \/><\/p>\n<p>OpenAI spokesperson Kayla Wood tells The Verge that the GPT-4 family of models powers the service and will only be accessible to 10,000 test users at launch. Wood also noted that OpenAI is working with third-party partners and using direct content feeds to build its search results.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"benefits-for-publishers\"><\/span><b>Benefits for Publishers<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>One exciting feature of SearchGPT is its tools for publishers. These tools let publishers control how their content appears in SearchGPT&#8217;s results. Importantly, this feature is separate from OpenAI&#8217;s AI training, so websites can show up in search results even if they choose not to contribute to AI training data.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"future-improvements-local-and-commercial-searches\"><\/span><b>Future Improvements: Local and Commercial Searches<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>OpenAI has big plans for SearchGPT, including better searches for local information and commercial interests. This means SearchGPT will not only help with general queries but also with more specific local needs, potentially changing how we find information about nearby events and businesses.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"how-to-get-access\"><\/span><b>How to Get Access<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>OpenAI has opened a waitlist for those eager to try SearchGPT. While this initial launch is limited, it offers a unique chance for early users to help shape the development of this innovative search tool.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"openais-search-journey\"><\/span><b>OpenAI&#8217;s Search Journey<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>OpenAI&#8217;s journey toward creating a search product has been closely watched since February 2024. After initial rumors in May, confirmation came this month from The Atlantic CEO. OpenAI&#8217;s CEO, Sam Altman, has made it clear that their goal is not to copy Google Search but to create a unique search experience that combines large language models (LLMs) with search functions without overwhelming users with ads.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"what-this-means-for-the-future\"><\/span><b>What This Means for the Future<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The launch of SearchGPT could greatly impact the search engine market. By integrating AI with search, OpenAI could challenge Google&#8217;s dominance, offering a more user-friendly alternative focused on efficiency rather than advertising revenue. This could push other tech companies to improve their search technologies, making the market more competitive and better for users.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"advice-for-users-and-publishers\"><\/span><b>Advice for Users and Publishers<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>SearchGPT means getting faster, more accurate search results with clear, relevant sources for users. This can greatly improve research and information-gathering. For publishers, using SearchGPT offers a chance to reach a wider audience while keeping control over how their content is shown. Publishers should learn how to use OpenAI&#8217;s new management tools to make the most of their content&#8217;s visibility in SearchGPT results.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"key-takeaways\"><\/span><b>Key Takeaways<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">OpenAI has introduced SearchGPT, a prototype search tool that combines AI with web search, available to 10,000 users and publishers.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">SearchGPT offers quick, accurate answers with source links and additional sidebar results, making searches more efficient.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">New tools allow publishers to control how their content appears in search results, independent of AI training data.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>OpenAI has introduced a new search tool called SearchGPT. This innovative prototype is designed to change how we search for information online by combining artificial intelligence (AI) with traditional web search. A New Way to Search OpenAI&#8217;s SearchGPT represents a big step forward in search technology. It uses powerful AI models to provide quick and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":444,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-443","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SearchGPT: The Next Big Thing in AI Search Technology - Stan Ventures<\/title>\n<meta name=\"description\" content=\"OpenAI&#039;s SearchGPT integrates AI and web search for fast, accurate results. See how it can transform your search experience.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SearchGPT: The Next Big Thing in AI Search Technology - Stan Ventures\" \/>\n<meta property=\"og:description\" content=\"OpenAI&#039;s SearchGPT integrates AI and web search for fast, accurate results. See how it can transform your search experience.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/\" \/>\n<meta property=\"og:site_name\" content=\"Stan Ventures\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/StanVentures\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-07-26T14:00:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-29T07:30:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2024\/07\/Searchgpt.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1336\" \/>\n\t<meta property=\"og:image:height\" content=\"605\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Dileep Thekkethil\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@dthekkethil\" \/>\n<meta name=\"twitter:site\" content=\"@stanventures\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Dileep Thekkethil\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/searchgpt-the-next-big-thing-in-ai-search-technology-443\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/searchgpt-the-next-big-thing-in-ai-search-technology-443\\\/\"},\"author\":{\"name\":\"Dileep Thekkethil\",\"@id\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/#\\\/schema\\\/person\\\/87d00ff18daf9650e7c925ae4bf86efb\"},\"headline\":\"SearchGPT: The Next Big Thing in AI Search Technology\",\"datePublished\":\"2024-07-26T14:00:55+00:00\",\"dateModified\":\"2025-10-29T07:30:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/searchgpt-the-next-big-thing-in-ai-search-technology-443\\\/\"},\"wordCount\":776,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/searchgpt-the-next-big-thing-in-ai-search-technology-443\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/Searchgpt.png\",\"articleSection\":[\"SEO\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.stanventures.com\\\/news\\\/searchgpt-the-next-big-thing-in-ai-search-technology-443\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/searchgpt-the-next-big-thing-in-ai-search-technology-443\\\/\",\"url\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/searchgpt-the-next-big-thing-in-ai-search-technology-443\\\/\",\"name\":\"SearchGPT: The Next Big Thing in AI Search Technology - Stan Ventures\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/searchgpt-the-next-big-thing-in-ai-search-technology-443\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/searchgpt-the-next-big-thing-in-ai-search-technology-443\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/Searchgpt.png\",\"datePublished\":\"2024-07-26T14:00:55+00:00\",\"dateModified\":\"2025-10-29T07:30:57+00:00\",\"description\":\"OpenAI's SearchGPT integrates AI and web search for fast, accurate results. See how it can transform your search experience.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/searchgpt-the-next-big-thing-in-ai-search-technology-443\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.stanventures.com\\\/news\\\/searchgpt-the-next-big-thing-in-ai-search-technology-443\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/searchgpt-the-next-big-thing-in-ai-search-technology-443\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/Searchgpt.png\",\"contentUrl\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/wp-content\\\/uploads\\\/2024\\\/07\\\/Searchgpt.png\",\"width\":1336,\"height\":605,\"caption\":\"Searchgpt\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/searchgpt-the-next-big-thing-in-ai-search-technology-443\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"SearchGPT: The Next Big Thing in AI Search Technology\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/#website\",\"url\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/\",\"name\":\"Stan Ventures\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/#organization\",\"name\":\"Stan Ventures\",\"url\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/Stan-Ventures.webp\",\"contentUrl\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/Stan-Ventures.webp\",\"width\":2001,\"height\":801,\"caption\":\"Stan Ventures\"},\"image\":{\"@id\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/StanVentures\\\/\",\"https:\\\/\\\/x.com\\\/stanventures\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/#\\\/schema\\\/person\\\/87d00ff18daf9650e7c925ae4bf86efb\",\"name\":\"Dileep Thekkethil\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/911bd385b9da54d4a69f19f536a6419e576244371bd6e7d96f06c583dd402fa9?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/911bd385b9da54d4a69f19f536a6419e576244371bd6e7d96f06c583dd402fa9?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/911bd385b9da54d4a69f19f536a6419e576244371bd6e7d96f06c583dd402fa9?s=96&d=mm&r=g\",\"caption\":\"Dileep Thekkethil\"},\"description\":\"Dileep Thekkethil is the Director of Marketing at Stan Ventures, where he applies over 15 years of SEO and digital marketing expertise to drive growth and authority. A former journalist with six years of experience, he combines strategic storytelling with technical know-how to help brands navigate the shift toward AI-driven search and generative engines. Dileep is a strong advocate for Google\u2019s EEAT standards, regularly sharing real-world use cases and scenarios to demystify complex marketing trends. He is an avid gardener of tropical fruits, a motor enthusiast, and a dedicated caretaker of his pair of cockatiels.\",\"sameAs\":[\"https:\\\/\\\/stanventures.com\\\/news\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/dileep-pradeep-3705aa53\\\/\",\"https:\\\/\\\/x.com\\\/dthekkethil\"],\"url\":\"https:\\\/\\\/www.stanventures.com\\\/news\\\/author\\\/admin_7mxgn8tx\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"SearchGPT: The Next Big Thing in AI Search Technology - Stan Ventures","description":"OpenAI's SearchGPT integrates AI and web search for fast, accurate results. See how it can transform your search experience.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/","og_locale":"en_US","og_type":"article","og_title":"SearchGPT: The Next Big Thing in AI Search Technology - Stan Ventures","og_description":"OpenAI's SearchGPT integrates AI and web search for fast, accurate results. See how it can transform your search experience.","og_url":"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/","og_site_name":"Stan Ventures","article_publisher":"https:\/\/www.facebook.com\/StanVentures\/","article_published_time":"2024-07-26T14:00:55+00:00","article_modified_time":"2025-10-29T07:30:57+00:00","og_image":[{"width":1336,"height":605,"url":"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2024\/07\/Searchgpt.png","type":"image\/png"}],"author":"Dileep Thekkethil","twitter_card":"summary_large_image","twitter_creator":"@dthekkethil","twitter_site":"@stanventures","twitter_misc":{"Written by":"Dileep Thekkethil","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/#article","isPartOf":{"@id":"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/"},"author":{"name":"Dileep Thekkethil","@id":"https:\/\/www.stanventures.com\/news\/#\/schema\/person\/87d00ff18daf9650e7c925ae4bf86efb"},"headline":"SearchGPT: The Next Big Thing in AI Search Technology","datePublished":"2024-07-26T14:00:55+00:00","dateModified":"2025-10-29T07:30:57+00:00","mainEntityOfPage":{"@id":"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/"},"wordCount":776,"commentCount":0,"publisher":{"@id":"https:\/\/www.stanventures.com\/news\/#organization"},"image":{"@id":"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/#primaryimage"},"thumbnailUrl":"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2024\/07\/Searchgpt.png","articleSection":["SEO"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/","url":"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/","name":"SearchGPT: The Next Big Thing in AI Search Technology - Stan Ventures","isPartOf":{"@id":"https:\/\/www.stanventures.com\/news\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/#primaryimage"},"image":{"@id":"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/#primaryimage"},"thumbnailUrl":"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2024\/07\/Searchgpt.png","datePublished":"2024-07-26T14:00:55+00:00","dateModified":"2025-10-29T07:30:57+00:00","description":"OpenAI's SearchGPT integrates AI and web search for fast, accurate results. See how it can transform your search experience.","breadcrumb":{"@id":"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/#primaryimage","url":"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2024\/07\/Searchgpt.png","contentUrl":"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2024\/07\/Searchgpt.png","width":1336,"height":605,"caption":"Searchgpt"},{"@type":"BreadcrumbList","@id":"https:\/\/www.stanventures.com\/news\/searchgpt-the-next-big-thing-in-ai-search-technology-443\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.stanventures.com\/news\/"},{"@type":"ListItem","position":2,"name":"SearchGPT: The Next Big Thing in AI Search Technology"}]},{"@type":"WebSite","@id":"https:\/\/www.stanventures.com\/news\/#website","url":"https:\/\/www.stanventures.com\/news\/","name":"Stan Ventures","description":"","publisher":{"@id":"https:\/\/www.stanventures.com\/news\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.stanventures.com\/news\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.stanventures.com\/news\/#organization","name":"Stan Ventures","url":"https:\/\/www.stanventures.com\/news\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.stanventures.com\/news\/#\/schema\/logo\/image\/","url":"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2024\/06\/Stan-Ventures.webp","contentUrl":"https:\/\/www.stanventures.com\/news\/wp-content\/uploads\/2024\/06\/Stan-Ventures.webp","width":2001,"height":801,"caption":"Stan Ventures"},"image":{"@id":"https:\/\/www.stanventures.com\/news\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/StanVentures\/","https:\/\/x.com\/stanventures"]},{"@type":"Person","@id":"https:\/\/www.stanventures.com\/news\/#\/schema\/person\/87d00ff18daf9650e7c925ae4bf86efb","name":"Dileep Thekkethil","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/911bd385b9da54d4a69f19f536a6419e576244371bd6e7d96f06c583dd402fa9?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/911bd385b9da54d4a69f19f536a6419e576244371bd6e7d96f06c583dd402fa9?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/911bd385b9da54d4a69f19f536a6419e576244371bd6e7d96f06c583dd402fa9?s=96&d=mm&r=g","caption":"Dileep Thekkethil"},"description":"Dileep Thekkethil is the Director of Marketing at Stan Ventures, where he applies over 15 years of SEO and digital marketing expertise to drive growth and authority. A former journalist with six years of experience, he combines strategic storytelling with technical know-how to help brands navigate the shift toward AI-driven search and generative engines. Dileep is a strong advocate for Google\u2019s EEAT standards, regularly sharing real-world use cases and scenarios to demystify complex marketing trends. He is an avid gardener of tropical fruits, a motor enthusiast, and a dedicated caretaker of his pair of cockatiels.","sameAs":["https:\/\/stanventures.com\/news","https:\/\/www.linkedin.com\/in\/dileep-pradeep-3705aa53\/","https:\/\/x.com\/dthekkethil"],"url":"https:\/\/www.stanventures.com\/news\/author\/admin_7mxgn8tx\/"}]}},"_links":{"self":[{"href":"https:\/\/www.stanventures.com\/news\/wp-json\/wp\/v2\/posts\/443","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.stanventures.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.stanventures.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.stanventures.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.stanventures.com\/news\/wp-json\/wp\/v2\/comments?post=443"}],"version-history":[{"count":1,"href":"https:\/\/www.stanventures.com\/news\/wp-json\/wp\/v2\/posts\/443\/revisions"}],"predecessor-version":[{"id":5487,"href":"https:\/\/www.stanventures.com\/news\/wp-json\/wp\/v2\/posts\/443\/revisions\/5487"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.stanventures.com\/news\/wp-json\/wp\/v2\/media\/444"}],"wp:attachment":[{"href":"https:\/\/www.stanventures.com\/news\/wp-json\/wp\/v2\/media?parent=443"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.stanventures.com\/news\/wp-json\/wp\/v2\/categories?post=443"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.stanventures.com\/news\/wp-json\/wp\/v2\/tags?post=443"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}