As the cost of buying backlinks goes up, so does the number of companies buying and taking the stab for bringing it in-house.
Overall, it’s worth noting/reiterating the fact that a lot has changed when it comes to buying backlinks, with the biggest change being the fact that Google algorithms are becoming exceedingly smart at figuring out the backlinks that are relevant and irrelevant.
Therefore, as much as you wish to buy quality backlinks to increase the upvotes on your website, you need to be careful because you cannot buy just any link, expecting success.
But that is not all; there is the risk of engaging in black hat link building if you choose the wrong SEO agency. With this, you end up getting low-quality links to your site.
This is a huge risk, and if Google identifies that you obtained low-quality paid links, you could be penalized easily for violation of Google guidelines.
Though scary and confusing, you have to think about it this way – no matter the approach you use to get the backlinks to your website, you are still buying the links, one way or the other.
So, for you to find the best backlinks in the right way, you need to be smart about it and follow this guide.
And even as Google gets smarter at figuring out how different companies are buying backlinks or the bought links, the truth is that Google will easily ignore the means through which you got the backlinks if it’s able to find relevancy.
The risk of Google penalty aside, the other reasons for buying links include:
Easy outreach – It takes a lot of time and money to reach out to the websites that you want to link links to, but it’s easier to find agencies that have already built relationships with such sites and do outreach on your behalf.
You get faster results – With the link buying process, you will get your posts published on genuine top-quality sites that pass the link juice faster.
Competitive edge – Your competitors are also doing it, and it’s common practice for websites to pass the link building to agencies.
The most important thing to keep in mind as you consider buying backlinks is that the most important feature of the backlinks is the link’s relevance.
What this means is that you need to buy the backlinks that are most relevant to your website.
At the end of the day, Google cares about the quality and relevance of the links, which is why most websites with irrelevant, spammy, and low-quality links are often the ones that get penalized by Google. So, if you avoid these three kinds of links, you won’t be on Google’s wrong side.
How Much Do Backlinks Cost?
Generally, the cost of buying backlinks will differ from one site to the other. However, you need to be keen on who is selling the links.
Shady agencies give you backlinks that are often bought from PBNs, brokers, webmasters & forums. Such backlinks are mostly going to put your website at risk. That’s why you must consider buying links that are built through manual outreach.
Now that you know what you could be buying, how much do the backlinks cost?
Well, the sad truth is that we do not have a specific answer to this, mainly because the cost of buying backlinks varies greatly, and there are numerous considerations that you need to keep in mind.
However, you will be happy to know that our pricing is rather transparent, and you can see the cost of our authority links, as well as the metrics used.
Before you buy backlinks, you need to keep in mind that there are different factors that come into play when it comes down to the cost of the link(s) you need for your website/web pages.
To ensure that you are on the safe side and to make the link-buying process smooth, you need to consider the following factors.
Type of Website – Depending on the type of website you want agencies to reach out to, the price can increase or decrease. Most website owners want links from sites with high organic traffic.
However, doing outreach to such websites takes a lot of effort and the price of the link can increase. Most of the time, these are earned links, and your money is spent on the effort put in by the outreach team into building a connection with the website owner.
On the other hand, if you are looking for links from websites that are shortlisted based on SEO metrics, the pricing differs based on the authority metric you choose.
The content (quality) – High-traffic driving sites are choosy when it comes to the quality of the content. Most of the time, they look for content written by experts and they tend to publish it with a genuine author bio. However, such content doesn’t come cheap. Additionally, if you want a native English writer, the cost can further increase.
Brand strength – If you have a strong brand, you will save a lot of money in the link-buying and link-building process. So, if you already have a strong online presence, you will notice that it will be easier for you to get a response from the other brands you are trying to reach out to. Your emails will be answered faster and more often, and this results in quick offers from the valuable partners on your list.
Creative control – The link-buying process is affected by the level of creative control that your brand has. By this, we mean that your brand’s integrity must be on an enviable level. And as the list of standards for the acceptable sites increases, which happens when brands know that they are at the top of their game, you need to make sure that the integrity of your brand is always protected.
The quality of the links – This is the other factor that affects the cost of the link and the link-buying process. Older websites with excellent link metrics are naturally more expensive, and it is also more difficult to pitch to these companies.
Besides knowing that they are valuable brands, most of the older sites have strict limits on the number of outbound links that they can build each month. In most cases, you find that these brands are already sitting on backlogs of many other brands looking for backlinks from this one established brand.
Industry – This is the other factor affecting the cost of buying backlinks. While some industries will attract a lot of website traffic from websites wishing to buy backlinks, working with some of these brands is difficult and expensive because they already have many offers. An example of this is the finance industry, specifically, the top-rated finance bloggers.
Agency and in-house costs – If the SEO campaign is handled by the SEO agency that does link-building services, you’ll have to pay a fee for the links they build. Usually, this is less than the cost incurred when you employ in-house resources for buying the backlinks and building the links on your own.
Before you buy links, here are some of the important considerations to bear in mind;
Your links may be built using multiple sources and partners who are spread across the globe.
There are many humans involved in the process – outreach experts, writers, publishers are a few.
Since the agencies are dealing with third-party website owners, they cannot assure you a definite TAT (Turnaround time). However, most agencies have a typical TAT of three weeks depending upon the number of links you want to build.
Make sure you are getting do-follow links as many sites are going for the NoFollow only options for the outbound links.
Here is the checklist you need to use before buying backlinks:
Check the Link Quality – Good SEO agencies give you multiple options to choose from. You can decide the quality of the link from various packages and it’s always recommended to Opt for links from high authority sites for faster results.
Run a backlink-quality checklist – Look out for the following: English TLDs & Language, DNS with a no A record, domains that use bad words – follow the 3Ps, whether the brand name or URL shows up on Google Search, and there should be no hyphens in the domain name.
You also need to keep in mind the qualitative and quantitative criteria. Avoid websites that have the following: free stock photographs, Write for Us, cheap/poor-quality content, sketchy details for the authors, unnatural o/b links, etc.
Always ask the Right Questions. For example, will you see the links first? What’s your relationship with that brand? Do they have a refund policy? What is their TAT? Will they share some of their recently published works? Can they share references? Are there any link guarantees?
Why Should I Buy Backlinks From You?
Here are the top reasons why you should choose our backlinking service
We follow 100% manual blogger outreach strategy to build links
We have in-house resources to fulfil high volume link building orders
We are helping 50+ agencies to build links for their clients through a white-labeled process.
We have a metric-driven approach for selecting the domains.
We currently have an inventory of 50,000+ websites catering to all different niches including yours.
We only focus on quality links. We will not sell low-quality links to you.
We stand by our brand and our products; we are here for the long haul.
All our backlinks and SEO products are 100% white-hat.
Our prices are affordable and unbeatable.
Buying backlinks can break or make your brand, but you need to make sure that you follow the rules and do right by your brand. Avoid poor-quality links, don’t break the rules and risk getting penalized by Google, avoid spammy outbound links/ anchor texts, and make sure that links and relevant.
Also, you need to assess the links you have under consideration against your set minimum criteria – high DA, opt for the Dofollow links and no the No Follow links to ensure that you pass the link juice, run quality checks for the backlinks, and ask the vendors the right questions. Basically, do your due diligence.
If you want to buy links that satiate the relevancy and quality factors Google is looking for, we can help you build it using our blogger outreach backlink service. We have 20+ link metrics to assess the quality of the links we build for you. Additionally, the links are built using a 100% manual outreach strategy, which means ZERO PBNs and Link Schemes.
Stan Ventures has been building on our database of 50,000+ bloggers. Our SEO experts contact them manually and share quality content regularly to keep the relationship active.
Just hit us on the live chat below and our executive will run you through our unique link-building process, which is straightforward and foolproof.