Crawl Depth Optimization: Make Search Engines Index Pages You Want to Rank
Find out what crawl depth is, why it matters, and how to improve it with practical tips and tools.
Ananyaa Venkat
20 Must-Know Holiday SEO Tips for Your Business
Know how to use Holiday SEO strategy to improve your Google rankings, accelerate your sales and expand your profit margins incredibly.
Ananyaa Venkat
The Power of Outbound Links: Myths, Benefits, and Best Practices
Explore the role of outbound links in SEO. Understand their significance, how they influence search rankings, and best practices.
Ananyaa Venkat
Enterprise SEO: A Definitive Guide for 2023
Want to know what exactly is Enterprise SEO? How it gives your website the extra push? We got all those covered in this extensive blog.
Ananyaa Venkat
Link Spam: Understanding Its Implications and Risks on SEO
Know how to keep link spam out from genuine backlink building activities that help improve your website’s authority and rankings.
Dileep Thekkethil
Relevant Links: The Core of Backlink Building
Check out the ways to get relevant backlinks for a natural link profile and give search engines a compelling reason to rank website higher.
Ananyaa Venkat
Redirect Website URLs: 4 Methods with Examples for SEOs
Whether you’re redirecting a few pages permanently or temporarily or an entire website from one domain to another make sure to read this guide.
Dileep Thekkethil
Hyphen Vs. Underscore in URL: Which is Best for SEO
The hyphen Vs.underscore for URLs clash has been around for years. However, Google recommends using hyphens.
Ananyaa Venkat
Robots.txt for SEO: How to Block Robots From Website
Wrong directives in robots.txt file can prevent search engines from accessing a website. Read this article to avoid such costly mistakes.
Dileep Thekkethil
How to Index Backlinks Faster in 2023
It is essential to speed up the process to complement your SEO efforts. Check out the best practices to get backlinks indexed faster.
Ananyaa Venkat
Pipe or Dash on Title Tag? Pixels vs Aesthetics vs User Preference
Whether one leans towards pixel optimization, semiotic clarity, or aesthetic appeal, the key is to keep the user at the heart of these choices, testing and tailoring to their preferences.
Dileep Thekkethil
Keyword Difficulty in SEO: A Calculated Approach to Outrank Competitors
Master Keyword Difficulty beyond just understanding the metric itself but how to leverage it to the benefit of achieving your SEO.
Dileep Thekkethil
Why Your Organic Traffic Is Dropping and How to Fix It
Know everything about sudden organic traffic dips; the causes, diagnoses and solutions.
Ananyaa Venkat
Project Magi: Google Search Powered By Generative AI Unveiled
We have seen a glimpse of what the future of Google Search would look like.
Dileep Thekkethil
13 Kickass SEO Podcasts to Listen to in 2023
If you want to learn SEO or get actionable insights to grow your website on the go, make sure you explore these podcasts.
Ananyaa Venkat
Outsourcing SEO Services? Pros and Cons You Must Know
Insourcing vs. outsourcing analysis has become one of the most contentious topics today.
Dileep Thekkethil
White Hat Link Building Techniques for 2023 and Beyond
Wondering what are the ways to rank on search engines with white hat SEO and produce a popular website?
Ananyaa Venkat
Keyword Cannibalization: How to Identify and Fix the Problem
Are you optimizing multiple content pieces to rank for similar keywords? BEWARE. Your site may fall prey to keyword cannibalization. Keyword cannibalization can hurt your site’s search engine ranking and bring down the visibility of your important pages. Fret not. You can recover your site from the bottlenecks of keyword cannibalization. The sooner you act, … Keyword Cannibalization: How to Identify and Fix the Problem
Ananyaa Venkat
Link Building Mistakes to Avoid in 2023
Are you trying hard to enhance your website’s authority, rankings, and organic traffic, just like countless other website owners out there? It’s a common goal shared by every website owner and marketer, but achieving it requires assistance from search engines like Google.The truth is until a brand is positioned so well that people go and … Link Building Mistakes to Avoid in 2023
Dileep Thekkethil
How to Get SEO Clients: 9 Tips and a 30-Day Plan
Thinking how to get SEO clients? Read now and know how to get SEO clients for your business using our tried and tested strategy.
Dileep Thekkethil
How to Improve CTR (Click Through Rate) in 2023
Checkout some of the most effective ways to improve the CTR (Click Through Rate) which is one of the hidden search engine ranking factors.
Ananyaa Venkat
How to Check Backlink Quality: A Comprehensive Guide
Got a few backlinks to your website? Before you get on with the celebration, we recommend you check the backlink quality. Read to know how.
Ananyaa Venkat
How Long Does SEO Take to Work
SEO isn’t as fast as its paid media counterparts. Check out the factors that determine the answer to how long does SEO take.
Ananyaa Venkat
First Input Delay: How to Boost Your FID Score
Are you finding it hard to retain your visitors despite having a foolproof website with high-quality content? FID issues may be the culprit. FID is the measure of the time it takes for a browser to respond to the first interaction made by the user while the site is still loading. Let me tell you … First Input Delay: How to Boost Your FID Score
Ananyaa Venkat
Paid Links vs Quality Links: Which is Better for SEO?
You may have heard that paid links can harm your website, and Google warns against buying and selling them. But website owners often wonder what links count as paid and how to build quality links within Google’s guidelines. This article explores the reality of paid links and offers legitimate ways to build quality links without … Paid Links vs Quality Links: Which is Better for SEO?
Dileep Thekkethil
SEO Pricing: How to Avoid High SEO Costs and Scams
When it comes to SEO service pricing, it can be difficult to know what is a fair price and what is too much. Read this blog to know more.
Dileep Thekkethil
18 ChatGPT Alternative AI Writers & Content Generators
Check out some of the top AI content creation tools and know how these tools can shape up the future of the content marketing industry.
Ananyaa Venkat
SSL for SEO: Can SSL Help Boost Google Rankings?
Wondering if your website really needs SSL? Find out how SSL contributes to website security and how it impacts SEO and Google rankings.
Ananyaa Venkat
Largest Contentful Paint (LCP) Explained
Largest Contentful Paint is one of the three core web vitals. If you’re wondering why I chose to speak about LCP out of the three core web vitals, here’s the reason.
Ananyaa Venkat
Google Page Loading Speed: How Fast Should Websites Load in 2023
In 2023, website speed is more important than ever. A fast-loading website not only improves user experience but also helps with SEO. Here are some tips for optimizing your website’s page loading speed in 2023.
Dileep Thekkethil
Google PageSpeed Insights Tool: A Complete Blueprint
Want to improve your website’s performance and meet the latest pagespeed standards? Our in-depth blog will guide you through the key metrics in Google PageSpeed Insights tool.
Dileep Thekkethil
Hiring SEO Experts: 6 Mistakes Digital Agencies Make
If you are an agency planning to hire SEO experts, you must read this article to learn about the mistakes agencies make while hiring them.
Shreoshe Ghosh
Thin Content in SEO: Everything You Need to Know
Thin content can result in the decline of a website’s organic growth. Learn more about it to keep your website safe from shallow and unhelpful content.
Dileep Thekkethil
SEO-Friendly URL Structure: A Definitive Guide for 2023
Haven’t optimized your URLs yet? Learn how Google looks at URL structure and how you can craft an SEO-friendly URL structure.
Ananyaa Venkat
Website Keyword Rank Checker: Your Key to Unravel Top Keywords
Google Keyword rank checker – a free tool for analyzing the top 20 keywords of any domain. Gives exact ranking positions, and search volume.
Dileep Thekkethil
Everything You Need To Know About Search Engine Crawling, Indexing & Ranking
Learn how search engines like Google work and how you can get them to crawl, index and rank your website faster.
Ananyaa Venkat
Backlink Checker Tool: Check Website Backlinks for Free
Free backlink checker for any site. Get a complete overview of the linking profile with metrics. A comprehensive guide included inside.
Dileep Thekkethil
27 Link Metrics You Must Check Before Building Backlinks
Here is the complete list of 27 link metrics that you must check before building backlinks to your website. Read now to avoid mistakes.
Shreoshe Ghosh
Mobile-First Indexing Explained: Everything You Need to Know
Mobile-first indexing is Google’s way of prioritizing the mobile version of websites to rank content. Learn everything about it here.
Ananyaa Venkat
30 Must-Avoid SEO Mistakes for 2023
Want to stay atop your competitors on Google and provide your target audience a good experience? Here are the SEO mistakes to avoid in 2022.
Shreoshe Ghosh
11 Reasons Why Your Business Absolutely Needs SEO
SEO is indispensable for the long-term success of any business online. Here are 11 reasons why your business absolutely needs SEO.
Shreoshe Ghosh
Helpful Content Update 2023: What Does It Mean to You?
One reason I decided to switch my writing career to core SEO was frequent altercations with SEO teammates. In a way, the hate for SEO made me learn more about it.
Dileep Thekkethil
Complete Guide to Blogging & 5 Best Blogging Platforms
Do you want to start your own blog but don’t know where to begin?
Shreoshe Ghosh
18 Top Marketing Trends for 2023
Marketing is one of the most crucial aspects of any business because that’s how you shout out your presence to your potential customers.
Ananyaa Venkat
Google News SEO Optimization 2023: A Publisher’s Guide
Every site deserves a fair chance at ranking #1 on Google and news websites are no exception to this rule of thumb.
Ananyaa Venkat
Google Ranking Factors – Confirmed, Retired and 200+ Other Signals
As you may know, there are over 200 factors influencing Google algorithms.
Ananyaa Venkat
ROI of SEO: How to Calculate It Using Google Analytics
SEO isn’t your game if your intention is quick results. Period.
Dileep Thekkethil
Affordable SEO Services for Small Businesses: How Not to Burn Your Pocket
The pandemic has been a real eye-opener for many offline small businesses.
Dileep Thekkethil
18 Best Blogger Outreach Tools For 2023
Blogger outreach is one of the most effective ways to build quality backlinks through content that gets tons of social media shares.
Shreoshe Ghosh
How to Do a Reverse Image Search Smartly in 2023
There have been a lot of upgrades in the last few years, especially from Google around how image search results are displayed.
Shreoshe Ghosh
Google Algorithm Updates 2023: Helpful Content Update
Google will be rolling out an incremental update to its helpful content system in the coming months.
Dileep Thekkethil
How to Use Google Trends for Keyword Research
As an SEO, you probably know how important it is to use the right keywords to drive positive SEO results for a website.
Ananyaa Venkat
Ecommerce SEO: Everything Online Stores Need to Know
Do you want a fool-proof formula to get your ecommerce website more traffic through better Google rankings?
Shreoshe Ghosh
The 17 Best Local SEO Tools for 2023
There was a time when local SEO was easy. All you had to do was get a few citations, add a category to the Google Places page, and you were good to go
Ananyaa Venkat
Canonical URLs: A Beginner’s Guide to Canonical Tags
Having an understanding of what is canonical and how you can properly use it is essential for SEO.
Diksha Arya
Anchor Text Optimization Best Practices for 2023
All SEOs will agree that link building is one of the most effective strategies to boost organic rankings.
Dileep Thekkethil
Google NLP Algorithms: Bringing a Perspective Change to SEO Content
Welcome back to another insightful blog topic! Today, we will discuss Natural Language Processing (NLP) and its impact on SEO.
Dileep Thekkethil
Exit-Intent Pop-ups: Examples & Best Practices for 2023
If you are baffled by users leaving your site without taking any intended action that you wanted them to, this article will help you change that forever.
Dileep Thekkethil
How To Rank Higher On Google in 2023: 8 Things You Need To Know
If you have an online business or a website, that means you are on the run up to rank high on Google. But one question that still bothers you is, “How To Rank High On Google?”
Dileep Thekkethil
Pillar Cluster Content Model: A Complete Guide (2023)
As you know, SEO is ever-changing and no one can really claim that they have mastered it.
Ananyaa Venkat
First Page SEO Guaranteed Services: A Must-Avoid Scam
The current market is saturated with several SEO agencies promising to take your business to the next level.
Shreoshe Ghosh
19 Types of Backlinks and How They Can Boost or Harm SEO
Endorsements can give you a competitive edge and this holds true for your website as well.
Ananyaa Venkat
How To Improve SEO Rankings in 2023
Are you stuck in the never-ending fluctuating cycle of SERP rankings? Does your competitor consistently outrank you despite your best SEO efforts?
Shreoshe Ghosh
Tips to Fix Google Penalties and Recover Your Website
Every website owner wants to achieve higher search engine rankings and witness greater online visibility to attract more visitors.
Ananyaa Venkat
53 Free SEO Chrome Extensions for Your Toolbar
As an SEO, do you want to get things done at a faster pace while not missing out on small but important details?
Ananyaa Venkat
Still Risking Your SEO Agency’s Reputation Doing Link Outreach? Checkout How and Why 87% of Our Agency Partners Killed It For Good
Before you start reading about how our agency partners saved countless hours and thousands of dollars by killing link outreach
Dileep Thekkethil
Search Intent: Understanding User’s Intent for SEO Success
You may have already come across the term search intent quite a lot by now because the whole SEO arena is talking about it.
Dileep Thekkethil
SEO For Landscapers: Everything You Need to Know
Most consumers search for services and products online, especially local services.
Dileep Thekkethil
HVAC SEO Blueprint: A Guide for Contractors and Companies
The best strategy for launching and running a successful HVAC business is investing in the best digital marketing strategy, and SEO gives that marketing strategy the right bearing.
Shreoshe Ghosh
18 New SEO Trends to Look for in 2023
The SEO industry is unpredictable just like algorithm updates that Google launches from time to time.
Dileep Thekkethil
B2B SAAS SEO: A Complete Blueprint
With at least 70% of leading B2B (business to business) buyers kicking off their search for the best companies to buy from with a search query on Google or other search engines
Shreoshe Ghosh
How to Reduce the Bounce Rate in 2023
High bounce rate is a pressing issue faced by website owners as soon as they start seeing traction to the website.
Dileep Thekkethil
Is Favicon Important for SEO, How to Show it on Google Search?
When it was introduced in Favicon was not an essential component for websites.
Dileep Thekkethil
Passage Indexing: A New Ranking Algorithm from Google
Your Google search experience will reach new vistas starting 2021 as the search engine giant has rolled out a ranking factor – Passage Indexing.
Dileep Thekkethil
Contextual Link Building: 6 Must-Use Strategies for 2023
So, we meet once again. This time, I’m going to open yet another pandora’s box.
Dileep Thekkethil
Submit URL to Google: 6 Pro Ways to Request Indexing in 2023
Google is beating all other search engines out there! The latest report suggests that Google has over 86% share of the overall search traffic
Dileep Thekkethil
How to Get Quality Blogger Outreach Links in 2023
So, you’ve decided to build a few backlinks to your website. Great move.
Dileep Thekkethil
How to Buy Backlinks for SEO the Right Way
Is it true that your website is growing at a snail’s pace despite it having quality content? Worry not. You are not alone in facing this distress.
Dileep Thekkethil
12 Insurance Marketing Ideas You’ll Ever Need In 2023
Are you having trouble creating an impactful marketing strategy for your insurance agency?
Hanson Cheng
Google Business Profile for Lawyers – A Complete Guide
Wondering what it would take for you to run a successful law firm with high online visibility and rankings on Google result pages? We’ve got one answer for you – Google My Business (GMB).
Dileep Thekkethil
Core Web Vitals: Everything You Need to Know
Don’t think that optimizing websites for better page speed experience is the task of the developer?
Dileep Thekkethil
8 Successful Plumbing Marketing Strategies to Grow Your Business Online
The way a plumbing business works has completely changed in the past few years. Earlier, people used to turn to their phone books or local directories to find a local plumbing service
Shreoshe Ghosh
Top Questions to Ask Law Firm SEO Service Providers
Availing professional law firm SEO services is the first thing that comes to the mind of lawyers and attorneys looking to expand their online reach.
Shreoshe Ghosh
Proven Strategies to Boost Lead Generation for Lawyers
The rising competition in the legal industry, coupled with the scarcity of qualified leads, has pushed law practitioners and law firms to prioritize deploying quality lead generation strategies above everything else.
Shreoshe Ghosh
11 Plumbing Website Design Elements for SEO Lead Generation
As important as it is to have a fully-functional website for your plumbing business, it is equally crucial to ensure that your website has a professional look and feel, which can come through good website design.
Shreoshe Ghosh
How to Get High-Quality Backlinks – 19 Easy Ways
Backlinks are essential links to your website that act as quality signals for search engines to decide your rankings on search engine results pages (SERPs).
Shreoshe Ghosh
SEO Lead Generation: 10 Explosive Agency Secrets Revealed
You decided to plunge into an ocean of agencies that are already providing Search Engine Optimization services . Congratulations!
Dileep Thekkethil
14 Effective Ways to Write a Google Ads Copy that Converts
Looking for effective ways to write Google ads copy that converts? Read on to get rich insights!
Shreoshe Ghosh
24 Advanced Google Search Operators for 2023
Google search operators are not new to SEO experts and webmasters around the world.
Shreoshe Ghosh
Cumulative Layout Shift: Improve Google CLS Score
Have you ever been in a situation where the checkout button vanishes when you try placing an order?
Shreoshe Ghosh
Keyword Density: How to Calculate Keyword Density in 2023
As you already know, keywords are the building blocks of your content. These are usually the search phrases used by your target audience to access information online.
Shreoshe Ghosh
Google E-E-A-T: Updated with New Experience Factor
In the wee hours of August 2018, Google came out with an announcement of yet another algorithm update. As it does this multiple times in a year, the SEO industry braced for impact.
Dileep Thekkethil
A Simple & Effective SEO Checklist to Better Your SEO Results
Rooted in evergreen SEO principles and best practices, this checklist can help you achieve real results—no matter where you fall on the scale of SEO knowledge.
Cody Jensen
Sitemaps 101: Types, Creation, and Submission for Effective SEO
You have built a fantastic website. Congratulations on this feat. So, how is it fairing on Google search?
Dileep Thekkethil
15 Reasons to Start Working on Your SEO Today
If you’re entering into the world of digital marketing, there’s one term that’s likely to stir up some strong emotions, and that is search engine optimization.
Michael Dehoyos
Online Reputation Management: How It Can Boost Your SEO
Every business owner cares about their online presence and wants excellent search visibility.
Thomas B. Varghese
How an Email Newsletter Can Boost Your SEO
Search engine optimization (SEO) is a complex strategy, as it can be influenced by hundreds of different factors.
Jayson DeMers
6 Tips To Get Your Brand in Google’s Knowledge Graph Without Wiki Page
Over the years, Google has been continuously rolling out new features and upgrades to the search engine.
Dinesh
SEO Vs. Google Ads: Which Is Better?
The comparison to PPC and SEO traffic is not new; people have been trying to draw comparisons ever since Google existed. It can be challenging to find what is ‘better’ for your business.
Richard Kennedy
Power of Persuasion in Marketing to Drive More Leads
While talking about the power of persuasion, many people might feel that it is a bad thing, especially because the expression has an unfavorable nature.
Jamie Turner
Local SEO: The Definitive Guide (2023)
Let’s face the truth. Local SEO is important. Why? Just look at these numbers.
Ananyaa Venkat
Outdated SEO Practices That You Should Definitely Avoid
The search engine optimization (SEO) industry is evolving at a fast and continuous pace.
Ronaldo Stewart
10 Types of Content that are Essential for Every Digital Marketer
Content is the lifeblood of digital marketing campaigns. Trying to launch a winning digital marketing campaign without any content is a lot like trying to drive a car without an engine – it’d remain a pipe dream.
admin
How Business Guest Posts Can Help Grow Your Brand
A part of growing a business involves the need to continually come up with practical ways to drive traffic on your website. One such method is via business guest blogging.
John Edwards
Landing Page Optimization: Best Practices for Better Lead Generation
Proper landing page optimization can generate the leads you need to keep your business flush in even the hardest of times.
Diana Nadim
Definitive Guide to Hack Your Google Analytics Data
Are you a newbie in the world of websites and analytics? After setting up your site, the next thing that came to your mind is probably Google Analytics.
admin
The Importance of a Content Calendar
A content calendar is a written schedule to organize and publish content on the web. Most businesses use a content calendar to plan and execute their current and upcoming content strategies.
Shreoshe Ghosh
Technical SEO Checklist for Easy Fixes and Better Ranking
Time and again, the word SEO has been misunderstood by businesses as a one-time investment that churns out money on its own.
Dileep Thekkethil
How to Increase Your Domain Authority + Free Checker
How to increase the Domain Authority of my website? This is a common question that I encounter during almost all initial discussions with website owners.
Dileep Thekkethil
A Complete Guide to Buying Guest Post Links
Are you thinking about buying some quality guest post backlinks to boost the SEO authority of your website?
Dileep Thekkethil
Accelerated Mobile Pages: Are AMP Pages Worth It
If you are experiencing faster web browsing? AMP might be one of the leading factors that enabled it.
Dileep Thekkethil
Top 10 Content Marketing Strategies For 2023
Since Google released the Panda algorithm update in 2011, it has been very stringent about the quality of online content. Websites that use thin content or plagiarized content were penalized.
Shreoshe Ghosh
SEO On-Air: What are Guest Post and Link Farms?
Hello guys, today we’re doing another segment in our Guest Post podcast series with Dileep. Our topic for today is guest post farms, popularly known as link farms in SEO.
Shreoshe Ghosh
Best .htaccess Guide for SEOs (With Examples!)
Your website may have come down after you made a few edits on your .htaccess file. But that’s nothing to be worried about!
Dileep Thekkethil
Conversion Rate Optimization Tips for 2023
If you’re a business owner, your website is not there for charity! You took the time to design the perfect site to generate more revenue for your business either directly or indirectly.
Dileep Thekkethil
10 Factors to Consider Before Starting an SEO Audit
An SEO audit or search engine optimization audit is devised to extract information regarding the performance of a website on the organic search results page.
Valerie Tkachenko
Keyword Research for SEO: The Ultimate Guide (2023)
Hello there! I understand that you are here to learn more about keyword research But, honestly, nobody has the time to read an entire guide in one go!
Shreoshe Ghosh
The Ultimate List of Top Search Engines in 2023
Are you looking for a list of search engines that you can use when doomsday hits Google?
Dileep Thekkethil
Importance of Competitor Analysis in Digital Marketing: A Guide
We live in an era where even the weirdest business ideas face intense competition.
Dileep Thekkethil
Duplicate Content: SEO Solutions Recommended by Google
Any content that appears in more than one place on the internet is deemed as duplicate content.
Shounak Gupte
On-Page SEO: A Complete Guide for 2022
There was a time when on-page SEO meant keyword stuffing. With Google’s Panda update the websites that relied on this tactic were thrown out from the first page!
Dileep Thekkethil
29 Google SERP Features and Updates for SEOs
Google SERP features are any new additional property added to the Google Search Engine Results Page (SERP) that was not there in the traditional organic results page.
Dileep Thekkethil
Internal Linking Best Practices for 2023 to Maximize SEO Results
Internal links are hyperlinks on a webpage that point to another webpage or resource, such as an image, video, or document on the same website or domain.
Shreoshe Ghosh
New Google Search Results Design: Adds Black Ad Label, Favicon and Site Name
Just a week after Google announced that the mobile search results page design had been adapted to desktop search, it seems like the feedback is not too great.
Dileep Thekkethil
Top SEO Tools For 2023: A Curated List
Google relies on umpteen signals to rank a website. This is why it is a prerequisite for all websites to possess these quality signals to rank No. 1 on Google.
Shreoshe Ghosh
8 Step Result-Oriented SEO Audit in 60 Minute
Agency owners come across a wide range of SEO issues from the clients every day. Some of these issues have easy fixes, whereas a few others may require a fair bit of time to diagnose.
Dileep Thekkethil
Steal Your Competitors SEO Customers (Ethically)
SEO is a business that we all do to win! Winning at any cost has been the game plan for agency owners ever since the inception. When you sit on such a hot-seated throne, you have little mercy for your competitors.
Dileep Thekkethil
5 SEO Secrets That No One Wants To Reveal
Agency owners will agree that clients have an obsession with getting more organic traffic.
Dileep Thekkethil
White Label SEO Reseller Services & Pricing Explained
Think of this. After fixing a few fundamental SEO issues, a website you optimized got a massive boost in organic traffic.
Dileep Thekkethil
Guest Posting: The Definitive Guide (2023)
Guest posting is a popular backlink-building strategy that outreach experts widely use.
Shreoshe Ghosh
Online Reviews: What Marketers Must Know About Customer Reviews
Using customer reviews in marketing is undoubtedly a success determinant for businesses in today’s interconnected world.
Dileep Thekkethil
How to Properly Redirect WordPress Posts and Pages
Pages on a website can become obsolete or invalid for a whole variety of reasons.
Ivan Jurisic
Key Takeaways from Google Webmaster Conference
The recently concluded Google Webmaster Conference Product Summit at Mountain View, California, gave attendees the opportunity to get some key learnings on SEO.
Shreoshe Ghosh
Google Site Kit: Google’s official WordPress plugin for Webmasters
Is your WordPress website running slow due to multiple plugin installations used to track Analytics, AdSense, SearchConsole, and PageSpeed Insights?
Dileep Thekkethil
SEO For Financial Advisors: 11 Step SEO Success Mantra
When we talk about SEO for financial advisors, most of them believe that their business will run on referrals, but that is a thing of the past.
Shreoshe Ghosh
4 Things to Consider When Creating Content for International Markets
B2B and B2C markets use the content as a powerful tool to establish their online presence. There are many ways to deliver your brand message across your customer base.
Shreoshe Ghosh
Google’s BERT Update: Biggest Google Algorithm Change in Years
All the talk in the SEO arena is about the recently announced Google BERT update. Like the other Google Algorithm updates, there is a fair bit of confusion among SEOs about the impact of what Google calls the biggest change in its algorithm in the last five years.
Dileep Thekkethil
Crawl Budget in SEO: How to Get Google to Crawl Your Site Faster
Still wondering how to get Google to crawl your site? Let me summarize all the basics that you want to know about Google crawl budget ahead of talking in-depth about how to optimize crawl budget of your website.
Dileep Thekkethil
Why Google Don’t Show Featured Snippets for Some Sites
Google is experimenting with different types of content that can be included as featured snippets.
Dileep Thekkethil
Enhance Web Presence in Assistant and Search with Google Templates
Google announced on Wednesday that webmasters can now enhance their web presence by optimizing pages for Search and the Assistant by using easy-to-use Google templates
Shreoshe Ghosh
How to Get on Featured Snippets: 11 Optimization Tips
The popularity of featured snippets has been soaring since its inception in 2014. According to Moz, a whopping 23% of all search result pages include a featured snippet.
Shreoshe Ghosh
Rand Fishkin: Marketers are Skeptical About Google’s Public Statements
Rand Fishkin has been all out against Google, accusing the search engine giant of putting its interests above that of the users. Since his quiet departure from Moz to start a Sparktoro , Rand has been putting Google and its executives on the spot.
Shreoshe Ghosh
Negative SEO: Google Ignores Negative Backlinks
A negative SEO attack is something that almost all SEOs are worried about. There are agencies that concentrate on building negative backlinks to competitor websites of their clients to get an undue advantage.
Dileep Thekkethil
Google Showing ‘Search by Photos’ Option in Mobiles Across Selected Local Verticals
Google has a new option called “search by photos” boxes on selected local verticals. For now, this feature is only available on mobiles, and it isn’t similar to “interesting finds” or “discover more places,”
Dileep Thekkethil
Fix Mixed Content Issue: What Is it And How to Fix It?
By now you must have enabled HTTPS on your server. Great. If not, don’t worry, you can do that anytime by contacting your hosting provider.
Dileep Thekkethil
User-Generated Images to Feature in Google Shopping Product Reviews
Google has been rapidly making changes to its algorithms to enhance the user experience and improve the relevancy of the search results.
Srijita Das Roy
Google Search Console Update: New URL Inspection Tool API
If you are a webmaster, Google Search Console is your go-to-tool for understanding how websites are performing on organic search results of Google.
Dileep Thekkethil
Multiple H1 Tags on Page is Perfectly Fine in SEO
The one question that has been bugging On-Page Optimization specialists is whether Multiple H1 tags on a page can cause a bad reputation on Google.
Dileep Thekkethil
Google Crawlers and User Agent Strings – 2023 List
You might already know that Google’s search engine spiders use the Chrome-based browser to crawl and index webpages.
Dileep Thekkethil
Voice Search Optimization: 9 Effective Strategies to be Heard
The popularity of voice searches is growing at a rapid rate today. Currently, almost 20% of all searches are executed by voice search.
Shreoshe Ghosh
Webmasters Can Soon Customize Google Search Snippets of Pages
As per the latest announcements by the Google Webmaster on 16th October 2019, in a few days from now, Google Search will start using new preview markups in search results.
Dileep Thekkethil
How to Create Content That Converts Visitors into Buyers
Let’s face it, the primary aim for any content on a website is to influence visitors and prompt them to take the desired action.
Srijita Das Roy
Search Console Performance Report Gets Fresher Data
The long wait of webmasters has now come to an end. Google on Monday announced that the performance report in search console has been upgraded with improved data freshness based on the feedback of the users.
Dileep Thekkethil
Focus on Organic Search to Get Found by the Target Audience, Says Study
Are you a website owner or are there plans to start a site for your business? Research Agency BrightEdge has some interesting findings that can help you come up with a definitive success plan for your website.
Dileep Thekkethil
Google Introduces Key Moments for Video Search Results
As you may already know, Google is on a mission to make the search experience as smooth and seamless as possible for the users.
Dileep Thekkethil
Latest Google Updates: More Impetus on Original Reporting
For news outlets and media organizations, getting on the top spot of Google rankings has always been challenging.
Srijita Das Roy
Dental SEO: A Complete Blueprint for Dental Offices
One exciting thing that I’ve witnessed doing dental SEO marketing is there isn’t a specific age or audience group that you can avoid from the SEO campaign.
Dileep Thekkethil
How To Get More Clients With SEO For Fitness Websites
There are many challenges associated with owning a fitness center or gym. You have to make sure you’re completely prepared with all the equipment that your clients would need.
Dileep Thekkethil
Meta Title/Description Guide: 2023 Best Practices + Length Checker
Have you recently optimized the meta title and meta description of your website as part of the on-page optimization effort?
Dileep Thekkethil
SEO for Restaurants: 10 Proven Strategies to Increase Business
You have started a new restaurant business, and you hope to see it in the Michelin Guide someday, but what you need is good publicity to get customers rushing in through your restaurant doors.
Shreoshe Ghosh
SEO for Electricians: How to Make Your Way Across the Top Google Searches
Ever since businesses started promoting their products and services over the internet, a lot has changed.
Dileep Thekkethil
SEO for Banks: Why Banking Websites Need to Focus on SEO?
Securing a top position on the first page of Google organic search is vital for the success of any banking websites.
Dileep Thekkethil
Optimizing Page Experience for Google Recommended Page Load Time
Before deep-diving into how to get Google-recommended page load time and other steps to optimize your page experience for better speed and user experience
Dileep Thekkethil
A Complete Guide to Chatbot Marketing: AI Chatbots Revolutionizing Sales
The success of digital marketing depends on a well-planned marketing strategy and its proper execution right from scratch. Even though we are in the age of automation, it’s all about working hard and smart.
Srijita Das Roy
SEO For Car Dealerships: A Complete Blueprint
Suppose you run a car dealership business, where you offer services relating to specific car makes or models, or offer all services relating to new and used cars.
Dileep Thekkethil
Future of Search: How Google is Transitioning into a Portal
Google has always aimed at providing relevant results to search queries in the easiest way possible. Even before you start the search, Google suggests possible results for your query.
Srijita Das Roy
SEO for Journalists: 15 Must-Follow Optimization Rules
With the increasing number of fresh content on the web, news producers and journalists are constantly struggling to retain their target audience.
Shreoshe Ghosh
SEO for Locksmiths: Best Tips and Tricks to Rank #1 on Google
Some of the best locksmith websites attribute their success to good SEO practices and dynamic digital marketing efforts.
Dileep Thekkethil
SEO for Universities and Colleges: 12 Focus Areas to Consider
Students search for the best universities to pursue higher education, and with internet technologies flourishing, Google has become the go-to source to filter the top-ranking universities.
Dileep Thekkethil
Advanced Content Marketing: Your Step by Step Guide to Rank #1
Every business needs a content marketing strategy. However, many miss out the basics. That is- A Robust Strategy that will bring conversions in the long-run.
Dinesh
Real Estate SEO: A Complete Blueprint
To sell more homes and properties, you’ll need to invest in the best SEO strategy. We can help you get closer to your dream as you focus on other areas of your business.
Shreoshe Ghosh
SEO STANdard Daily: Indexing Podcasts, Voice Search & Disallowed URLs on SERPs
In today’s edition of the SEO STANdard Daily we gloss over a couple of exciting news updates from Google’s Developer Conference and one important update on disallowed URLs.
Geoffrey Ashok
SEO STANdard Daily: Keywords in URL, Infinite Scroll & Google I/O 2019
We find new information about Search every day. It might be a new feature, a new tool, a new ranking strategy, or a simple validating nod from Google on a debatable topic.
Geoffrey Ashok
SEO for CBD Companies: How to Rank Your Cannabis Business
Are you planning to run your CBD business online? Well, we have good news for you.
Shreoshe Ghosh
A Must Follow Guide for Flawless Website Content Audit
If you are one of the digital marketers who are worried about coming up with a quality Website Content Audit, then brace yourself
Dinesh
Mega April Offer
Know why your competitors are ranking higher than you through a systematic analysis that delves deep into the on-page ,off-page , and technical SEO aspects
stanventuresadmin
Marketing for Travel and Tourism Websites in the Age of Google Search
The biggest beneficiaries of internet democratization and its related services are businesses that invested in digital marketing for travel and tourism sector.
Dileep Thekkethil
How to Do Healthcare and Medical SEO in 2023
Healthcare and medical websites are top beneficiaries of SEO as their success mostly relies on how easily people find them online.
Dileep Thekkethil
Why Is Social Media Automation on WordPress Becoming A Trend?
Social media is inherently both expressive and competitive. On one hand, it’s an opportunity for individuals and groups to communicate their ideas and to adopt new ones.
Dinesh
SEO for Contractors: How to Grow Your Business Organically
If you look at digital marketing, you can spot a dynamic change in the purchasing process.
Dileep Thekkethil
Google Click Through Rate affected by SERP Features and Ads
Google has become an unassailable search giant, and the California-based company’s voyage has wreaked havoc amongst many big names such as the once-mighty Yahoo! and AltaVista.
Dileep Thekkethil
SEO For Law Firms: How Lawyers Get New Clients in 2023
Receiving traction from potential clients is the bread and butter of any successful law firm.
Dileep Thekkethil
Facebook Removes Hundreds of Fake Pages Spreading Misinformation
In its recent move to eliminate spreading of false information, Facebook removes fake pages from its repository after suspecting coordinated inauthentic behavior.
Dinesh
How White Label Link Building Services Benefit SEO Agencies
Google algorithms consider several factors before ranking a website. Link building is undoubtedly one of the most critical factors of all.
Shreoshe Ghosh
22 Latest Social Media Trends That You Should Follow in 2023
Social media has managed to become an integral part of our lives in a short time.
Shreoshe Ghosh
Why Blogs and Blog Managers are Important for Law Firm Websites?
Running a successful law firm website in the US is both competitive and challenging.
Dileep Thekkethil
MozBar Not Working? Here are a Few Fixes
Are you a digital marketing professional who uses MozBar to check the Page Authority, Domain Authority and above all the Spam Score of websites?
Dileep Thekkethil
Google Plus Security Breach: How Users Reacted to Google Plus Shut Down
Google Plus shut down: During the launch of Google Plus back on June 28, 2011, the then senior vice president of the internet giant, Vic Gundora noted in his blog post, “Online sharing has become awkward.
Dinesh
Google Algorithm Update After Google Image Algorithm Update in Sept 2018
Google keeps introducing new algorithms now and then. We’ve also seen some this year. And it’s only right to say that we see a bunch of broad core and smaller updates every year.
Dinesh
Image SEO: How to Rank on Google Image Search in 2023
So, why should you care about Image SEO in the first place?
Dileep Thekkethil
How to Start SEO Business in 2023 – A Complete Guide
Planning to start an SEO Business ? Possible that you are confused about how to generate quick ROI through SEO services. If you are going through this dilemma, consider yourself cured!
Dileep Thekkethil
Google Updates Search Console Beta Index Coverage Report
Did you notice a new update notification in the beta version of the Google search console?
Dileep Thekkethil
Google Broad Core Algorithm Update: Facts and Fixes
Google makes changes to their search algorithm many times a day, but all of these changes don’t get reported nor does Google reveal about much to the users.
Dileep Thekkethil
How to Choose an SEO Company in 2023: Tips & Must Ask Questions
If you are looking for the best SEO company to optimize your website, let me caution you, be watchful of the traps laid ahead for you.
Dileep Thekkethil
Google’s new update makes Privacy Control access easier for users
With most of the credentials being stored online and most of the day to day activities being done online, people demand more security and control.
Sai Digbijay Patnaik
July update of Google Chrome 68 to mark non-HTTPS websites “not secure”
For years, Google has been advising webmasters to upgrade their HTTP websites to HTTPS for better SEO rankings in the future.
Sai Digbijay Patnaik
Google kills video thumbnails: Replaces it with carousels
If you are into marketing videos, Google has just dropped a bombshell that could make significant changes in the click-through-rate.
Sai Digbijay Patnaik
Off-Page SEO 2023: Ultimate Guide For Beginners
Let me start with an example to make it easy for you. You have a brand new car with the most refined engine..
Shreoshe Ghosh
How to Rank on Google Maps in 2023: 11 Proven Techniques
When it comes to local SEO, Google Maps is a crucial factor to consider. Every company looks forward to having their business on Google Maps Search Results
Shreoshe Ghosh
How Digital Content Marketing Helps You Increase Revenue
Digital content marketing uses any electronic medium to create and share content across the web.
Dinesh
Inbound Marketing Strategy: Everything You Need to Learn
Digital marketing as a concept is quite vast, and Inbound marketing is the up and coming trend that is taking the marketing world by storm.
Maxy Fernandes
7 White Hat SEO Techniques to Rank Your Website on Search Engines
It is a fact that Google constantly keeps updating its algorithms . This is why it’s difficult to rank your content on the top Google SERPs.
Samridhi Bhatia
6 Remarkable Ways to Authentically Network on Instagram
In today’s scenario, one of the best ways to succeed on Instagram is to connect with others whose accounts are the same as yours.
Samridhi Bhatia
Tips For Designing an SEO Friendly Website in 2023
The website has replaced the brick and mortar store. It is even replacing some of the employees and departments in traditional offices, as it serves as a counter for selling wares.
admin
WordPress SEO Plugins for 2023: A Handpicked List
Here’s an SEO joke: why did the search engine receive a lawsuit? Because it was a creepy crawler. Get it? Haha.
Dileep Thekkethil
Get a Bucket Full of Facebook Page Likes: 15 Tips and Tricks
Facebook likes on your brain? Obsessed with the number of likes on your company or business Facebook page?
Samridhi Bhatia
How to Get Link Clicks Without Ranking on the Top
You all have learned that you will get link clicks on your website, and increase website traffic fast only when it appears at the top position on Google.
Samridhi Bhatia
Structured Data Markup for SEO: A Guide to Google-Approved Schemas
When it comes to boosting the rankings of your website, it sometimes happens that you think that the marketers and the web developers are communicating in another language.
Dileep Thekkethil
5 Amazingly Effective Facebook Ads Tips to Apply to Local Businesses
You all learn that Facebook is one of the advertising platforms that provide a number of astounding ways for the businesses for reaching out to target audiences, engage with them in a meaningful manner, and build a brand online.
Samridhi Bhatia
Search Ads vs Display Ads: Which One is better for Growth?
There are various ways of advertising your business digitally. When it comes to planning a campaign to market a business online, we all get into a confusion of choosing out of Search ads vs Display ads making calculations and seeing what can be better.
Samridhi Bhatia
25 SEO Myths You Must Ignore in 2023 & Beyond
Nowadays, there are a lot of tips and tricks about SEO. However, some of them are beneficial while some are entirely misleading.
Shreoshe Ghosh
Content Marketing Tools You Should Use in 2023
Content marketing has been increasingly becoming an extremely competitive arena nowadays.
Sai Digbijay Patnaik
Digital Marketing Trends for StartUps: 2022 and beyond
Digital Marketing has quickly changed the method for conducting business since its inception.
Samridhi Bhatia
Top 20 Digital Marketing Books Every Marketing Professional Should Read
The territory of Digital Marketing is a shifting landscape that changes continuously. However, if done precisely by following trends and utilizing well-suited strategies, then digital marketing guarantees gigantic returns as well.
Shreoshe Ghosh
Website Security: How and why to make your site secure
The people over at Google are known for preparations for website security . A month ago, they took a step forward to protect individuals from getting their information hacked.
Samridhi Bhatia
How VR Marketing is Impacting the Future
Virtual reality has just as of late been breaking into the mainstream, helped along by gaming applications worked around the Oculus Rift, HTC Vive, and Sony PlayStation VR platforms.
Samridhi Bhatia
Ways To Increase Website Traffic Through Content Translation
Everyone is conveying excellent content and astonishing lead magnets, implying that it’s harder than at any other time to persuade somebody to go to your site.
Samridhi Bhatia
How Accelerated Mobile Pages Affects the SEO of Your Website
On October 2015, Google announced its new standard for advertisement called the Accelerated Mobile Pages Do you know what AMP is?
Samridhi Bhatia
Do the Engagement Rates on Website Affect the Organic Ranking?
Do the engagement rates like CTR, time on site, and conversion rates impact organic rankings ?
Samridhi Bhatia
Here’s How to Get Optimized for Google’s Featured Snippets!
All internet marketers learn that getting ranked on Google’s first page is a beautiful thing that strikes like gold.
Samridhi Bhatia
How to Build a Brand from Scratch through Social Media?
Do you learn what a brand is? I won’t bore you by defining it in a standard and straightforward way.
Samridhi Bhatia
Nofollow Backlinks: Demystified for SEO Success
Do you know nofollow links are beneficial for the SEO of your website? Well, when you’re about to set up the strategies to market your business online, getting your brand visible on the search engine is necessary.
Dileep Thekkethil
SEO Link Building Guide: 12 Strategies That Work in 2023
Backlinks are a must-have to improve your online visibility, drive more web traffic and position your website at the top of search engine results.
Dileep Thekkethil
What is SEO Copywriting and Why Is It Important?
In this period of time, SEO is probably one of the biggest challenges every digital marketer has to face. But, after this, a good piece of content is one more challenging thing faced by the content creators.
Samridhi Bhatia
Safeguard Your Website from Negative SEO, A Threat
Negative SEO is a set of activities that decrease the rankings of a website in Google SERPs. It is real, and the threats associated with it are quite intimidating.
Samridhi Bhatia
LSI Keywords: They Don’t Boost Your Ranking Potential
If you are an SEO beginner and getting yourself familiar with different SEO terms like anchor text, meta description and keywords chances are you must have heard about short-tail keywords and long-tail keywords.
Dileep Thekkethil
Ultimate Relationship between Content and SEO to Work Together
You must have read in the previous post that SEO and Content are two different approaches, but produce better outputs if implemented in work together.
Dinesh
Why Search Engine Optimization is All about Content Marketing
Are you guys are familiar with the term “SEO”? SEO stands for Search Engine Optimization. It’s the process or a technique that helps a website to rank on search engines.
Dinesh
Building a Local Content Marketing Strategy
Whether it’s a Fortune 500 company or a mom and pop operation in a small town, creating a content marketing strategy is a powerful tool for attracting business.