Category: Google Updates

Why YMYL Sites Need to Focus on E.A.T to Rank Higher

Why YMYL Sites Need to Focus on E.A.T to Rank Higher

Google rolled out an infamous algorithm tweak in August 2018, which later came to be knon as Google Medic Update. After the rollout of this update, many YMYL sites woke up to see a massive drop in rankings of their money keywords. To...

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Key Takeaways from Google Webmaster Conference

The recently concluded Google Webmaster Conference Product Summit at Mountain View, California, gave attendees the opportunity to get some key learnings on SEO. The Google Webmaster Conference is held all over the world to help website...

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Negative SEO: Google Ignores Negative Backlinks

Negative SEO: Google Ignores Negative Backlinks

A negative SEO attack is something that almost all SEOs are worried about. There are agencies that concentrate on building negative backlinks to competitor websites of their clients to get an undue advantage. But with Google now being...

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Google Introduces Key Moments for Video Search Results

Google Introduces Key Moments for Video Search Results

As you may already know, Google is on a mission to make the search experience as smooth and seamless as possible for the users. Taking a step further, Google announced the launch of Key Moments for videos that appear on the Search Engine...

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