Join Aaron Basil and Nicki Betterbid, Director of SEO at PBJ Marketing, in an illuminating podcast that dives deep into the world of SEO. Discover how data-driven content creation can captivate your audience and build a loyal readership.

Explore the pivotal role of data analysis in refining content strategies for heightened engagement and conversion rates. Nicki shares valuable insights into the on-page optimization techniques that are essential for boosting your website’s visibility in search results.

Uncover the power of data in Local SEO. Learn how specific data points can be prioritized to enhance local visibility and engage with your local audience effectively. Nicki provides expert guidance on leveraging data analysis to identify local search trends and user behavior, driving strategies that yield results.

AI is revolutionizing the SEO and digital marketing landscape. Nicki delves into the transformative impact of AI tools and shares a compelling real-world example where AI integration led to a significant improvement in campaign performance.

Whether you’re an SEO enthusiast, marketer, or business owner, this podcast offers valuable insights, strategies, and real-life success stories to master the art of SEO and stay ahead in the dynamic digital landscape.

🔗 Highlights:

1. Data-Driven Content Creation: Building a Loyal Readership.
2. Refining Content Strategies: Data Analysis for Engagement.
3. On-Page Optimization: Boosting Search Visibility.
4. Local SEO Insights: Prioritizing Data Points.
5. AI in SEO: Transforming the Landscape.
6. AI Tools for Success: Real-World Impact.