Join Aaron Basil in an enlightening conversation with Alexandra Watson, the dynamic Chief Marketing Officer at GTMA. As the world of digital marketing evolves, the emphasis on local SEO, reputation management, and leveraging AI in marketing grows ever more significant.
In this episode, delve deep into the integration of local SEO with reputation marketing, explore the best tools and strategies for agencies big and small, and understand how AI is revolutionizing marketing SOPs, communication, and documentation.
Plus, get a sneak peek into GTMA’s unique approach to video marketing and organic social media strategies. This podcast promises a whirlwind of insights and actionable tips, making it a must-listen for all marketing enthusiasts!
Meet the speakers
Aaron Basil
Podcast Host
Alexandra Watson
Chief Marketing Officer
Guest Bio
Alexandra Watson
Chief Marketing Officer
Alexandra Watson is the Chief Marketing Officer at GTMA, a full-service digital marketing agency. With over 25 years of experience, she has been instrumental in expanding GTMA's expertise across various market segments. Before joining GTMA, Alexandra developed and managed a digital department for a traditional advertising agency and authored "Strategic Digital Marketing Survival Manual: A Practical Field Guide for Small Businesses and Startups." She has also served as an adjunct professor at Southern Methodist University, teaching digital strategy and social media marketing. Under her leadership, GTMA continues to innovate in creating award-winning digital marketing campaigns for its clients.
