Join Aaron Basil and Lawrence Hitches, General Manager of StudioHawk, in a thought-provoking podcast that unveils the changing landscape of SEO in 2023. Discover the strategies to enhance your website’s ranking in search results, boost E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness), and leverage brand keywords for SEO forecasting.

Explore the world of Triple-featured snippets on Google and learn how content creators can strategize to secure prime visibility. Dive into the impact of Google’s Perspectives feature on SEO practices, and find out how social media platforms like YouTube and TikTok influence content visibility in this context.

Unearth the insights on Google’s Search Generative Experience (SGE) and how it’s improving search results for users. Lawrence provides valuable tips on optimizing content for SGE, prepares for this evolving search landscape, and unlocks the power of Generative AI SEO to create, optimize, and drive organic traffic.

🌐 Podcast Highlights:

  1. Entity SEO and Topical Authority: Elevating Search Rankings.
  2. SEO Forecasting Strategies: Winning with Brand Keywords.
  3. Triple-Featured Snippets: Strategies for Visibility.
  4. Google’s Perspectives Impact: SEO Adaptations.
  5. Social Media Influence: Integration with SEO.
  6. Search Generative Experience: Enhancing User Results.
  7. Optimizing for SGE: Preparing for the Future.
  8. Generative AI SEO: Content Optimization and Visibility.

Stay ahead in the dynamic world of SEO by tuning in to this insightful podcast that explores the ever-changing dynamics of Google’s algorithms and the profound influence of AI in optimizing your website’s performance.

 

Meet the speakers

Aaron Basil
Podcast Host
Lawrence Hitches
General Manager

Guest Bio

Lawrence Hitches
General Manager