In this episode of SEO On-Air, we speak with Alex Galinos, Head of SEO at Hoppa and Co-Founder and Marketing Manager of Parents Hub. Alex helps companies drive traffic to their website and generates new leads through SEO and Content Marketing. Today, we speak about international SEO, the iGaming industry and how SEO works for non-English speaking countries.
Topics discussed in this episode include:
- Introduction: 01:00
- How to Sustain Your Website for the Long Term: 07:41
- Product Review Update: 10:18
- How to Rank Keywords in Other Countries: 20:15
- Organic vs Paid Marketing: 30:10
- How Parents Hub started: 33:42
- How to Scale a Business: 41:38
- Top 3 Recommendations: 47:39
- Mental Health: 52:10
Stay tuned for the next podcast episode, where our guest will talk about how to start a business from scratch.
Meet the speakers
Aaron Basil
Content Manager
Alex Galinos
Head of SEO at hoppa (hoppa.com)
Guest Bio
Alex Galinos
Head of SEO at hoppa (hoppa.com)
Alex Galinos is an international SEO expert, Head of SEO at hoppa (hoppa.com), a brand that specializes in smooth, reliable transfers, serving over 700 airports and 7500 cities and resorts. He’s also the Co-founder and Marketing Manager at Parents Hub (parentshub.gr), a Parenting website that hosts informational content about various baby and child-related topics like health, education and psychology, as well as an online directory of children-related businesses like kindergartens, nursery schools, and party venues for children.