The marketing game is changing FAST—are you keeping up? In this must-watch episode of Leaders Unleashed, host Steve Olenski sits down with Savannah Hanks, Director of Lifecycle & Retention Marketing at At Present, to reveal the marketing strategies that will dominate in 2025.
From AI-powered SEO to email marketing that actually converts, Savannah shares cutting-edge insights on consumer behavior, account-based marketing, and how the Red Heels Theory can transform your brand’s engagement.
What You’ll Learn:
- The real power of email marketing and how to drive conversions
- How AI is revolutionizing SEO & digital marketing
- Account-Based Marketing & VIP experiences that win high-value customers
- The Red Heels Theory—a game-changing approach to brand differentiation
- A holistic look at AI’s role in marketing and what’s next for 2025
If you’re a digital marketer, SEO enthusiast, or growth strategist, this episode is packed with data-driven insights to help you stay ahead of the curve.
Meet the speakers

Steve Olenski
Podcast Host
Savannah Hanks
Director of Lifecycle & Retention Marketing
Guest Bio
Savannah Hanks
Director of Lifecycle & Retention Marketing
Savannah Hanks serves as the Director of Lifecycle & Retention Marketing at At Present, an online marketplace specializing in curated jewelry. She has held senior marketing management roles at companies such as Brightseed, Perfect Day, Chewse, and Dark Heart Nursery. Her experience also includes event management and field marketing positions with The Offbeat Solutions, Ascent Talent, Model, Promotion Ltd., and GMR Marketing. Savannah earned a Master's Degree in Communications/Media Studies from California State University-Sacramento and a Bachelor of Arts in Communication Design from California State University, Chico.
