Introduction The popularity of featured snippets has been soaring since its inception in 2014. According to Moz, a whopping 23% of all search result pages include a featured snippet. Now, it’s more often that the first thing users see on the SERP is a featured snippet. According to a recent study, the number of results in Position zero of …
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A negative SEO attack is something that almost all SEOs are worried about. There are agencies that concentrate on building negative backlinks to competitor websites of their clients to get an undue advantage. But with Google now being sophisticated enough, will these shady practices affect a genuine site? According to a recent Twitter …
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Is your website using the HTTP version to serve Java, CSS, and images? The upcoming versions of the Chrome browser will skip the rendering of HTTP versions, aka Mixed Content by default, and notify users about the mixed content error on the site. Google has been increasingly recommending webmasters to adopt HTTPS instead of HTTP to ensure the …
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Moz launched a free tool today called “Domain Analysis” that will show up top SEO metrics like DA, ranking keywords, spam score, and top pages, to name a few. The Domain Analysis tool will be very useful for digital marketers to keep a tab on the SEO metrics of their website as well as their competitors. This will help them to look for …
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Have you tried using the structured data properties apart from the ones listed in the Google Developers site? Are you confused about whether these will help you rank in rich snippets? Well, you're not alone! In the latest installment of #AskGoogleWebmasters video series, John Mueller from Google responded to a query that asked: “[Do] we need to …
Google has been rapidly making changes to its algorithms to enhance the user experience and improve the relevancy of the search results. In its endeavor to achieve this feat, Google recently announced that user-generated images would feature in the product reviews on Google Shopping. The search engine giant revealed that a recent study found …
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Google Search Console is a tool that helps webmasters understand how the websites are performing on Google organic search. With a registered Search Console account, Google can interact with webmasters to provide information about site errors, penalties, and other issues related to individual websites. Google Search Console has brought in …
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Google seems to have bigger plans for change when it comes to updating the search results page. This is evident with most of the recent announcements, such as the Reviews Rich Snippet update and the Key Moments in Videos, signaling an overhaul of the Search Results page. Now, it seems like Google is testing a new update for desktop search …
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The one question that has been bugging On-Page Optimization specialists is whether Multiple H1 tags on a page can cause a bad reputation on Google. The reason for the worries of webmasters is due to some tools, for example, Screaming Frog, showing multiple H1 tags as a serious on-page issue. Putting an end to the worries of the webmasters, …
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