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- Updated Nov 6, 2025
Reading Time: 13 min read
- What is Link Building for eSIM Companies?
- What are the Benefits of Link Building for eSIM Companies?
- What Makes a Good Backlink for eSIM Websites?
- How to Implement Link Building for eSIM Companies 11 Effective eSIM Website Link Building Strategies
- What are the Common eSIM Link Building Mistakes to Avoid?
- FAQs
Are you wondering why your eSIM company isn’t ranking above your competitors despite having an eye-catching website featuring more affordable plans?
The truth is, great design and competitive pricing aren’t just enough to win top spots on Google and other search engines.
In a crowded eSIM market, search engines need strong signals that your brand is trusted, relevant, and authoritative.
So, how do you magnetize these trust signals? High-quality link building for eSIM companies is your trump to build brand authority, boost rankings and stay ahead of competitors.
On that note, let’s discuss the cutting-edge link building strategies we use at Stan Ventures when providing link building services for eSIM companies.
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What is Link Building for eSIM Companies?
Link building for eSIM companies is the process of acquiring backlinks from other websites to your eSIM business website.
These backlinks act like endorsements, signaling to search engines like Google that your site is credible and trustworthy.
The more credible your site is, the higher it ranks for eSIM-related searches online. This way, you can attract more visitors and boost conversions for your business.
Let’s take Airalo, for example. The eSIM company website is attracting more than 1.3 million monthly visitors.

I mean, did you notice their organic traffic curve perfectly travelling alongside the growth in their referring domains (websites linking back to them)?
That denotes a strong correlation between backlinks and organic traffic to the site. Most importantly, this 1.3 million+ traffic isn’t just about random website visits. They are monthly business leads for Airalo.
That’s the potential of targeted link building for eSIM companies.
What are the Benefits of Link Building for eSIM Companies?
The specific benefits of link building for eSIM companies include:
- Increased Authority: Backlinks from trusted sources like telecom news portals or IoT blogs can help boost the online authority of your eSIM business.
- Higher Rankings: Backlinks are a Google ranking factor. The more high-quality links you earn, the better your chances of ranking higher when people search for eSIM solutions.
- Referral Traffic: Backlinks from relevant places like tech review sites or gadget news portals can send a steady stream of targeted users who are considering purchasing eSIM solutions.
- Increased Conversions: With more authority and qualified traffic coming in from backlinks, you can get more meaningful conversions for your eSIM business.
- Competitive Edge: High-quality eSIM backlinks can help you outperform your competitors and show up well ahead of them in SERPs.
What Makes a Good Backlink for eSIM Websites?
- Quality: A good backlink for eSIM companies comes from high-authority, niche sites like technology blogs or review platforms.
- Relevance: Links from mobile tech blogs or digital communication sites carry more weight than ones from unrelated or off-topic sources.
- Anchor Text: Building backlinks using keyword-rich anchor texts like “best global eSIM for travelers” can bolster context and drive more referral traffic.
- Link Placement: eSIM backlinks placed naturally within the body of a blog or news article have more SEO value than links appearing on sidebars or footers.
How to Implement Link Building for eSIM Companies: 11 Effective eSIM Website Link Building Strategies
Check out the proven ways to build backlinks for eSIM companies below.
1. Create Link-Worthy Content
One of the best ways to earn backlinks in the eSIM niche is to publish content that digital nomads, tech bloggers, and travel platforms naturally want to link back to.
These assets can be airport-specific eSIM setup guides, global data plan comparison tools, roaming cost calculators, or beginner-friendly how-to articles.

For example, evergreen content like “A Beginner’s Guide to eSIMs ” or “How to Set Up Your eSIM in Under 5 Minutes” can stay relevant for years and continue to attract backlinks long after the content is published.
When it comes to linkable assets, make sure you focus on creating content that solves problems or answers real questions for your audience. That’s how you can earn eSIM backlinks naturally.
2. Guest Posting
Guest posting is one of the most reliable link building strategies for eSIM companies. It allows you to reach newer audiences while positioning you as a trusted brand in your industry.
Create genuinely helpful guest content like eSIM setup tips, data-saving hacks or travel tech recommendations.
To earn high-quality guest post backlinks, you need to identify sites that are relevant and have good domain authority. Once done, you have to reach out to bloggers to ask for backlinks.
Look at Airalo’s backlink profile. They have secured backlink placements on high-DA sites attracting voluminous traffic.

With the right strategy, you can earn such powerful backlinks pointing to your eSIM company’s website too.
At Stan Ventures, we make this process easier with our comprehensive guest posting services for eSIM companies, covering everything from strategic blogger outreach to guest posting on authoritative niche websites. With access to 30,000+ guest posting sites curated based on 20+ link metrics, we help you earn contextual backlinks placed naturally within high-quality content crafted for the eSIM audience.
3. Leverage Niche Edits
Imagine building high-quality backlinks for your eSIM website without creating content from scratch. That’s possible with niche edits.
Yes, instead of writing fresh guest posts, you insert your backlink into existing travel or tech content that’s already ranking and driving traffic from Google and other search engines.

Finding these opportunities isn’t a big deal with Stan Ventures’ niche edit services right by your side. We secure contextual niche edit link placements for your eSIM brand on relevant sites with at least 1,000+ monthly visitors, bringing in qualified referral traffic and boosting your site’s authority.
4. Turn Unlinked Brand Mentions into Backlinks
What if your eSIM brand is being talked about online without proper credit? That’s an unlinked brand mention, and it’s a missed backlink opportunity.
Even better, brand mentions play a significant role in boosting your visibility in AI-powered search results like Google AI Overviews, Gemini, ChatGPT and more. Make sure your brand mentions appropriately link back to your eSIM website to make them more authentic in the eyes of users, search engines and AI ecosystems.
Set up alerts using tools like Google Alerts or the Semrush Brand Monitoring Tool to monitor when your brand name shows up online.

If someone’s already talking about you, a simple email pitch is all it takes to translate it into a backlink.
Reach out to corresponding website owners, thank them for the mention and ask them to link back to your eSIM website.
This is one of the easiest ways to build relevant backlinks without pitching or publishing anything new.
5. Leverage Industry Partnerships
If your eSIM company already works with travel platforms, device manufacturers, remote work communities or affiliate partners, make sure those partnerships turn into backlinks too.
Ask your partners to link to your website from a relevant blog post, comparison page, or press release. Since you are already working together, they are most likely to green flag it.
If you are considering a link exchange with your partners, ensure you keep it natural and do it only if the context genuinely benefits both audiences.
Heads up. Overusing reciprocal links can violate Google’s link spam policies and potentially harm your site’s SEO.
Make sure you are particularly choosy and value-driven when leveraging these backlink opportunities.
6. Use Digital PR
Don’t let it go unnoticed when you launch a new eSIM plan, expand to new countries, or announce a strategic partnership. Turn it into a digital PR opportunity to earn backlinks.

Pitch your story to tech blogs, travel news sites and media outlets that cover connectivity, roaming or digital nomad trends. Once published, these domains often link back to your eSIM website.
Besides bringing relevant backlinks, this strategy also helps boost your brand visibility and attract high-intent visitors to your eSIM website.
7. Leverage Skyscraper Technique
The skyscraper technique is a smart way to earn high-quality backlinks in the eSIM space.
Find top-performing content around international roaming alternatives, travel SIM reviews or eSIM compatibility lists. Now, create something even better. That’s the point: delivering better than the best.
Once your content is live, reach out to websites linking to the older version and offer your page as a stronger, more up-to-date alternative.
If your content offers more value, there’s a good chance websites will swap the link in your favor.
8. Invest in Broken Link Building
Broken link building is a simple but effective way to earn eSIM backlinks by helping relevant websites replace outdated or dead links on their pages.
Use tools like Ahrefs or Broken Link Checker to find broken outbound links on travel blogs, tech resource pages, or mobile connectivity guides.

Once you find a broken link on the host site that aligns with an existing page on your website, reach out to the site owner and suggest your live eSIM resource as a relevant replacement.
As you are helping them fix an issue on the external site, webmasters will be open to adding your link on one of their pages.
Make sure your email pitch is direct, polite and highlights how your content can add value to the host site. This will significantly increase your chances of your broken link building success.
9. Reclaim Lost Links
You may lose some of your eSIM backlinks over time often due to page removals, URL changes or content updates on the site that links back to you.
When ignored, this can make your backlink profile fragile and open doors for your competitor eSIM companies to outperform you in search rankings. Plus, lost links can also affect your referral traffic rate.
That’s why you should never overlook link reclamation.

Use tools like Ahrefs or Semrush to monitor lost backlinks and identify the ones that are worth recovering. If the referring page still exists, get in touch with the site owner with a quick, polite request to restore the link or update the URL.
This strategy helps you reclaim link equity and protect the existing authority of your eSIM website.
10. Analyze Competitor Backlinks
BEWARE. Your competitors are already earning high-quality eSIM backlinks from sites you haven’t noticed or contacted yet.
The good news is, that makes their backlink profile a great place for you to identify new eSIM link building opportunities. That’s exactly why you shouldn’t miss out on competitor analysis.
Dig into tools like Ahrefs or Semrush to spot websites that link back to your competitors but not to you. Shortlist relevant domains like tech review sites, travel utility blogs, or mobile connectivity platforms.

If these sites have linked to a competing eSIM brand, they may be open to yours too, especially if your content fills a gap, updates old information or adds more value to the host site’s audience.
Remember, competitor backlink analysis isn’t about pointlessly chasing your competitors’ referring domains. It’s more about using their backlink data as a roadmap to build a more robust, healthier link profile that gives you an edge over the other eSIM brands.
11. Monitor Your Link Building Performance
Tracking your backlink performance is an absolute necessity for measuring your ROI and effectively leveraging link building strategies that actually work for your eSIM brand.
Use tools like Ahrefs, Google Search Console to monitor new and lost links, identify pages that attract the most links and spot shifts in keyword rankings in alignment with your link building campaign.
Have a keen eye for key signals like referral traffic, link velocity, and anchor text distribution. This can help you build a stronger link profile that drives authority and rankings for your eSIM brand.
If guest posts on tech blogs are driving results and niche edits aren’t, adjust accordingly. If nothing’s moving, that’s your cue to re-evaluate the offer, outreach, or targeting behind your strategy.
What are the Common eSIM Link Building Mistakes to Avoid?
Here’s a look at the pitfalls to avoid in link building for eSIM companies.
- Choosing Quantity Over Quality: Building multiple irrelevant backlinks just to increase the number of backlinks pointing to your eSIM website can weaken your authority and hurt your rankings.
- Using Black Hat Tactics: Shady practices like buying low-quality backlinks or using keyword-stuffed anchors can lead to Google penalties and bring down your visibility for eSIM-related searches online.
- Building Links Without a Plan: Building backlinks without a targeted link building strategy for eSIM companies can hardly bring expected results.
Remember, link building for eSIM companies isn’t a sprint. It’s a long-term growth strategy that keeps your brand visible, competitive, and trusted in a fast-evolving connectivity market.
Implement the link building strategies we’ve covered above to improve your search visibility and domain authority that can ultimately boost your conversions and eSIM sales.
Want to build a personalized link building strategy to accelerate results for your eSIM company? Book a free consultation with Stan Ventures to see how our dedicated link building services for eSIM companies can help.
FAQs
Why is link building important for eSIM companies?
Investing in targeted link building for eSIM companies helps your brand build trust with search engines, enhance online authority, rank higher for eSIM-related searches, and attract high-intent visitors who are ready to buy.
How long does it take to see results from link building for eSIM companies?
You can typically see noticeable results in 3–6 months, depending on backlink quality, the keywords you target, and the competitiveness of your niche.
What are the benefits of link building services for eSIM companies?
With a trusted provider like Stan Ventures, you’ll earn quality backlinks from high-authority travel, telecom, and tech sites that boost rankings, increase organic traffic, and strengthen brand authority—without doing the heavy lifting yourself.
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